#771712
Closest named color: Blood (#770001). oklch(37.3% 0.131 28.4), rgb(119, 23, 18).
Aa
White text reads best on this color (10.96:1).
About this color
#771712 is a dark, moderately saturated red. In OKLCH its lightness is 37%, its chroma 0.131 and its hue 28°. Its hue sits on the warm side of the wheel. The nearest named color is Blood (#770001), ΔE 0.022 away. White text reads best on it, at 10.96:1.
| Hue family | Reds |
| Lightness | dark (37%) |
| Chroma | moderately saturated (0.131) |
| Temperature | warm |
| Nearest name | Blood (#770001) |
| Black text | 1.91:1 |
| White text | 10.96:1 |
Values
| HEX | #771712 |
| RGB | rgb(119, 23, 18) |
| HSL | hsl(3, 74%, 27%) |
| OKLCH | oklch(37.3% 0.131 28.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #771712 | 10.96:1 | AAA | Lc -98.0 | Preferred for body text |
| Black text on #771712 | 1.91:1 | Fails | Lc 9.9 | Not readable |
| #771712 text on white | 10.96:1 | AAA | Lc 94.0 | Preferred for body text |
| #771712 text on black | 1.91:1 | Fails | Lc -8.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF2F0
oklch(97% 0.013 28.9)
-
Step 100
100
#FDE3DF
oklch(93.6% 0.029 28.1)
-
Step 200
200
#FBCCC5
oklch(88.4% 0.054 28.1)
-
Step 300
300
#FAA89D
oklch(80.9% 0.099 27.8)
-
Step 400
400
#F37566
oklch(70.7% 0.158 28.6)
-
Step 500
500
#EA473B
oklch(63% 0.202 28.4)
-
Step 600
600
#D61615
oklch(55.7% 0.219 28.5)
-
Step 700
700
#B80007
oklch(49.2% 0.201 28.4)
-
Step 800
800
#960B0B
oklch(42.7% 0.169 28.4)
-
Step 900
900 (this color)
#771712
oklch(37.3% 0.131 28.4)
-
Step 950
950
#47110D
oklch(27% 0.083 28.2)
#771712 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #352F10 | 0.142 |
| Deuteranopia (no green cones) | #4D440D | 0.128 |
| Tritanopia (no blue cones) | #840017 | 0.032 |
| Achromatopsia (no color) | #3C3C3C | 0.132 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #771712
#771712
oklch(37.3% 0.131 28.4)
- #004A53
#004A53
oklch(37.4% 0.064 208.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #771712, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Blood #770001 ΔE 0.022
- Maroon #800000 ΔE 0.024
- Reddy Brown #6E1005 ΔE 0.026
- Wine Red #7B0323 ΔE 0.032
- Chestnut #742802 ΔE 0.035
- Dark Red #8B0000 ΔE 0.042
- Bordeaux #7B002C ΔE 0.045
- Claret #680018 ΔE 0.051
Use #771712 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.