#742554
Closest named color: Velvet (#750851). oklch(40.1% 0.123 347.4), rgb(116, 37, 84).
Aa
White text reads best on this color (9.83:1).
About this color
#742554 is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.123 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.038 away. White text reads best on it, at 9.83:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.123) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 2.13:1 |
| White text | 9.83:1 |
Values
| HEX | #742554 |
| RGB | rgb(116, 37, 84) |
| HSL | hsl(324, 52%, 30%) |
| OKLCH | oklch(40.1% 0.123 347.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #742554 | 9.83:1 | AAA | Lc -96.3 | Preferred for body text |
| Black text on #742554 | 2.13:1 | Fails | Lc 11.9 | Not readable |
| #742554 text on white | 9.83:1 | AAA | Lc 92.1 | Preferred for body text |
| #742554 text on black | 2.13:1 | Fails | Lc -10.3 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF2F7
oklch(97% 0.013 345.5)
-
Step 100
100
#F8E3ED
oklch(93.6% 0.026 347.1)
-
Step 200
200
#F4CCDF
oklch(88.5% 0.051 347.9)
-
Step 300
300
#EDA9CC
oklch(80.9% 0.091 347.1)
-
Step 400
400
#E177B2
oklch(70.6% 0.148 347)
-
Step 500
500
#D64F9E
oklch(63.2% 0.188 347.7)
-
Step 600
600
#C12A89
oklch(55.6% 0.205 347.5)
-
Step 700
700
#A61A74
oklch(49.1% 0.19 347.6)
-
Step 800
800
#871A5F
oklch(42.7% 0.158 347.3)
-
Step 900
900 (this color)
#742554
oklch(40.1% 0.123 347.4)
-
Step 950
950
#40132D
oklch(27% 0.078 347.8)
#742554 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2F3B55 | 0.134 |
| Deuteranopia (no green cones) | #454852 | 0.120 |
| Tritanopia (no blue cones) | #7C2339 | 0.048 |
| Achromatopsia (no color) | #434343 | 0.124 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #742554
#742554
oklch(40.1% 0.123 347.4)
- #00553F
#00553F
oklch(39.9% 0.081 168)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #742554, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.038
- Red Purple #820747 ΔE 0.043
- Wine #80013F ΔE 0.049
- Rich Purple #720058 ΔE 0.050
- Merlot #730039 ΔE 0.056
- Mulberry #920A4E ΔE 0.064
- Grape Purple #5D1451 ΔE 0.065
- Bordeaux #7B002C ΔE 0.068
Use #742554 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.