#721B46
Closest named color: Merlot (#730039). oklch(38% 0.127 354.8), rgb(114, 27, 70).
Aa
White text reads best on this color (10.71:1).
About this color
#721B46 is a dark, moderately saturated red. In OKLCH its lightness is 38%, its chroma 0.127 and its hue 355°. Its hue sits on the warm side of the wheel. The nearest named color is Merlot (#730039), ΔE 0.031 away. White text reads best on it, at 10.71:1.
| Hue family | Reds |
| Lightness | dark (38%) |
| Chroma | moderately saturated (0.127) |
| Temperature | warm |
| Nearest name | Merlot (#730039) |
| Black text | 1.96:1 |
| White text | 10.71:1 |
Values
| HEX | #721B46 |
| RGB | rgb(114, 27, 70) |
| HSL | hsl(330, 62%, 28%) |
| OKLCH | oklch(38% 0.127 354.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #721B46 | 10.71:1 | AAA | Lc -97.9 | Preferred for body text |
| Black text on #721B46 | 1.96:1 | Fails | Lc 10.1 | Not readable |
| #721B46 text on white | 10.71:1 | AAA | Lc 93.8 | Preferred for body text |
| #721B46 text on black | 1.96:1 | Fails | Lc -8.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#FAE3EB
oklch(93.7% 0.027 354.5)
-
Step 200
200
#F7CBDB
oklch(88.5% 0.054 354.4)
-
Step 300
300
#F2A7C4
oklch(80.9% 0.095 354.6)
-
Step 400
400
#E874A6
oklch(70.7% 0.153 354.6)
-
Step 500
500
#DD4990
oklch(63.1% 0.195 354.6)
-
Step 600
600
#C91F7A
oklch(55.7% 0.212 354.9)
-
Step 700
700
#AD0A67
oklch(49.2% 0.197 354.7)
-
Step 800
800
#8C1254
oklch(42.7% 0.163 354.5)
-
Step 900
900 (this color)
#721B46
oklch(38% 0.127 354.8)
-
Step 950
950
#431128
oklch(27% 0.081 355.6)
#721B46 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2B3447 | 0.143 |
| Deuteranopia (no green cones) | #444444 | 0.127 |
| Tritanopia (no blue cones) | #7B122E | 0.042 |
| Achromatopsia (no color) | #3E3E3E | 0.128 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #721B46
#721B46
oklch(38% 0.127 354.8)
- #004F40
#004F40
oklch(38.2% 0.072 174.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #721B46, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Merlot #730039 ΔE 0.031
- Velvet #750851 ΔE 0.032
- Wine #80013F ΔE 0.034
- Red Purple #820747 ΔE 0.035
- Bordeaux #7B002C ΔE 0.045
- Rich Purple #720058 ΔE 0.048
- Wine Red #7B0323 ΔE 0.056
- Grape Purple #5D1451 ΔE 0.058
Use #721B46 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.