#721840
Closest named color: Merlot (#730039). oklch(37.5% 0.128 358.6), rgb(114, 24, 64).
Aa
White text reads best on this color (10.93:1).
About this color
#721840 is a dark, moderately saturated red. In OKLCH its lightness is 38%, its chroma 0.128 and its hue 359°. Its hue sits on the warm side of the wheel. The nearest named color is Merlot (#730039), ΔE 0.024 away. White text reads best on it, at 10.93:1.
| Hue family | Reds |
| Lightness | dark (38%) |
| Chroma | moderately saturated (0.128) |
| Temperature | warm |
| Nearest name | Merlot (#730039) |
| Black text | 1.92:1 |
| White text | 10.93:1 |
Values
| HEX | #721840 |
| RGB | rgb(114, 24, 64) |
| HSL | hsl(333, 65%, 27%) |
| OKLCH | oklch(37.5% 0.128 358.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #721840 | 10.93:1 | AAA | Lc -98.2 | Preferred for body text |
| Black text on #721840 | 1.92:1 | Fails | Lc 9.7 | Not readable |
| #721840 text on white | 10.93:1 | AAA | Lc 94.2 | Preferred for body text |
| #721840 text on black | 1.92:1 | Fails | Lc -8.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F5
oklch(97.1% 0.012 358.8)
-
Step 100
100
#FBE3E9
oklch(93.7% 0.027 0.7)
-
Step 200
200
#F8CBD8
oklch(88.5% 0.053 359)
-
Step 300
300
#F4A7C0
oklch(81% 0.096 358.4)
-
Step 400
400
#EB739F
oklch(70.7% 0.155 358.6)
-
Step 500
500
#E04788
oklch(63.1% 0.196 358.4)
-
Step 600
600
#CB1A71
oklch(55.5% 0.213 358.6)
-
Step 700
700
#AF025F
oklch(49% 0.198 358.5)
-
Step 800
800
#8E0E4E
oklch(42.6% 0.164 358.2)
-
Step 900
900 (this color)
#721840
oklch(37.5% 0.128 358.6)
-
Step 950
950
#441126
oklch(27.1% 0.081 358.7)
#721840 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2C3241 | 0.143 |
| Deuteranopia (no green cones) | #44433E | 0.130 |
| Tritanopia (no blue cones) | #7C092A | 0.039 |
| Achromatopsia (no color) | #3D3D3D | 0.129 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #721840
#721840
oklch(37.5% 0.128 358.6)
- #004D41
#004D41
oklch(37.6% 0.069 177.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #721840, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Merlot #730039 ΔE 0.024
- Wine #80013F ΔE 0.032
- Bordeaux #7B002C ΔE 0.037
- Red Purple #820747 ΔE 0.037
- Velvet #750851 ΔE 0.038
- Wine Red #7B0323 ΔE 0.047
- Rich Purple #720058 ΔE 0.054
- Red Wine #8C0034 ΔE 0.058
Use #721840 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.