#94013E
Closest named color: Purple Red (#990147). oklch(42.8% 0.171 7.5), rgb(148, 1, 62).
Aa
White text reads best on this color (9.00:1).
About this color
#94013E is a dark, vivid red. In OKLCH its lightness is 43%, its chroma 0.171 and its hue 7°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Red (#990147), ΔE 0.017 away. White text reads best on it, at 9.00:1.
| Hue family | Reds |
| Lightness | dark (43%) |
| Chroma | vivid (0.171) |
| Temperature | warm |
| Nearest name | Purple Red (#990147) |
| Black text | 2.33:1 |
| White text | 9.00:1 |
Values
| HEX | #94013E |
| RGB | rgb(148, 1, 62) |
| HSL | hsl(335, 99%, 29%) |
| OKLCH | oklch(42.8% 0.171 7.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #94013E | 9.00:1 | AAA | Lc -93.0 | Preferred for body text |
| Black text on #94013E | 2.33:1 | Fails | Lc 15.6 | Dividers and decoration only |
| #94013E text on white | 9.00:1 | AAA | Lc 88.4 | Fine for body text |
| #94013E text on black | 2.33:1 | Fails | Lc -13.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FEF2F4
oklch(97.1% 0.013 5.8)
-
Step 100
100
#FCE2E6
oklch(93.5% 0.029 7.1)
-
Step 200
200
#FBCBD2
oklch(88.6% 0.055 8.4)
-
Step 300
300
#F9A6B5
oklch(81% 0.1 7.7)
-
Step 400
400
#F1718E
oklch(70.8% 0.159 7.8)
-
Step 500
500
#E84173
oklch(63.2% 0.204 7.5)
-
Step 600
600
#D3035C
oklch(55.7% 0.222 7.3)
-
Step 700
700
#B3004C
oklch(49.1% 0.197 7.6)
-
Step 800
800 (this color)
#94013E
oklch(42.8% 0.171 7.5)
-
Step 900
900
#771435
oklch(37.8% 0.133 7.3)
-
Step 950
950
#460F1F
oklch(27% 0.084 7.4)
#94013E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #35383F | 0.194 |
| Deuteranopia (no green cones) | #58523B | 0.173 |
| Tritanopia (no blue cones) | #A20022 | 0.050 |
| Achromatopsia (no color) | #494949 | 0.172 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #94013E
#94013E
oklch(42.8% 0.171 7.5)
- #005C56
#005C56
oklch(42.8% 0.075 187.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #94013E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Red #990147 ΔE 0.017
- Red Wine #8C0034 ΔE 0.022
- Berry #990F4B ΔE 0.023
- Cranberry #9E003A ΔE 0.023
- Mulberry #920A4E ΔE 0.025
- Red Purple #820747 ΔE 0.043
- Dark Fuchsia #9D0759 ΔE 0.045
- Wine #80013F ΔE 0.046
Use #94013E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.