Berry #990F4B

Berry is a dark, vivid red with hex code #990F4B and RGB rgb(153, 15, 75).

Aa

White text reads best on this color (8.31:1).

About this color

#990F4B is a dark, vivid red. In OKLCH its lightness is 45%, its chroma 0.171 and its hue 3°. Its hue sits on the warm side of the wheel. It is the named color Berry. White text reads best on it, at 8.31:1.

Hue familyReds
Lightnessdark (45%)
Chromavivid (0.171)
Temperaturewarm
Nearest nameBerry
Black text2.52:1
White text8.31:1

Colors that go with Berry

Matches found by rotating Berry around the OKLCH hue wheel, each labelled with the closest name in our list.

Analogous

Neighbouring hues, 30° either side.

Open the analogous palette in the generator

Color palettes with Berry

Curated color palettes that contain a color within ΔE 0.06 (OKLab) of Berry, closest first.

Similar named colors

The eight named colors closest to Berry, with their ΔE distance.

More about Berry

How to make Berry

A starting recipe from common paint colors, found with a spectral paint model (the color mixer’s paint mode). Real pigments vary, so mix a small test batch and adjust.

  • 1 part red
  • 1 part purple

Recipe result: #8A2E48, a difference of ΔE 0.046 from Berry. That is close; add a little more of one paint to match.

What colors make pink? | Color mixing chart

Codes for Berry in every format

HEX#990F4B
RGBrgb(153, 15, 75)
HSLhsl(334, 82%, 33%)
OKLCHoklch(44.6% 0.171 3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #990F4B 8.31:1 AAA Lc -91.6 Preferred for body text
Black text on #990F4B 2.52:1 Fails Lc 17.1 Dividers and decoration only
#990F4B text on white 8.31:1 AAA Lc 86.9 Fine for body text
#990F4B text on black 2.52:1 Fails Lc -15.2 Dividers and decoration only

Shades and tints of Berry

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.

  1. Step 50

    50

    #FEF2F4

    oklch(97.1% 0.013 5.8)

  2. Step 100

    100

    #FCE2E8

    oklch(93.6% 0.03 2)

  3. Step 200

    200

    #FACBD5

    oklch(88.6% 0.055 4)

  4. Step 300

    300

    #F8A5BA

    oklch(80.9% 0.101 3.1)

  5. Step 400

    400

    #EF7197

    oklch(70.7% 0.159 3)

  6. Step 500

    500

    #E6417D

    oklch(63.1% 0.205 3.2)

  7. Step 600

    600

    #D10567

    oklch(55.6% 0.222 2.9)

  8. Step 700

    700

    #B10056

    oklch(49% 0.198 2.8)

  9. Step 800

    800 (this color)

    #990F4B

    oklch(44.6% 0.171 3)

  10. Step 900

    900

    #76143B

    oklch(37.8% 0.134 2.8)

  11. Step 950

    950

    #450F22

    oklch(26.9% 0.084 3.3)

Export this scale for Tailwind in the Tailwind colors tool

Berry with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#383D4C0.194
Deuteranopia (no green cones)#5B57480.174
Tritanopia (no blue cones)#A7002D0.052
Achromatopsia (no color)#4E4E4E0.173

Use Berry in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.