#90073A
Closest named color: Red Wine (#8C0034). oklch(42.1% 0.164 9.1), rgb(144, 7, 58).
Aa
White text reads best on this color (9.22:1).
About this color
#90073A is a dark, vivid red. In OKLCH its lightness is 42%, its chroma 0.164 and its hue 9°. Its hue sits on the warm side of the wheel. The nearest named color is Red Wine (#8C0034), ΔE 0.013 away. White text reads best on it, at 9.22:1.
| Hue family | Reds |
| Lightness | dark (42%) |
| Chroma | vivid (0.164) |
| Temperature | warm |
| Nearest name | Red Wine (#8C0034) |
| Black text | 2.27:1 |
| White text | 9.22:1 |
Values
| HEX | #90073A |
| RGB | rgb(144, 7, 58) |
| HSL | hsl(338, 91%, 30%) |
| OKLCH | oklch(42.1% 0.164 9.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #90073A | 9.22:1 | AAA | Lc -93.8 | Preferred for body text |
| Black text on #90073A | 2.27:1 | Fails | Lc 14.8 | Not readable |
| #90073A text on white | 9.22:1 | AAA | Lc 89.2 | Fine for body text |
| #90073A text on black | 2.27:1 | Fails | Lc -13.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FEF2F3
oklch(97.1% 0.013 11.5)
-
Step 100
100
#FCE3E6
oklch(93.7% 0.028 9.4)
-
Step 200
200
#FACBD2
oklch(88.5% 0.054 8.2)
-
Step 300
300
#F7A7B3
oklch(80.9% 0.095 9.6)
-
Step 400
400
#EF738C
oklch(70.7% 0.154 9.2)
-
Step 500
500
#E54670
oklch(63.1% 0.196 9.1)
-
Step 600
600
#D01658
oklch(55.5% 0.213 9.2)
-
Step 700
700
#B30049
oklch(49.1% 0.196 8.9)
-
Step 800
800 (this color)
#90073A
oklch(42.1% 0.164 9.1)
-
Step 900
900
#751833
oklch(37.7% 0.127 9.1)
-
Step 950
950
#45101E
oklch(26.9% 0.081 8.7)
#90073A with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #35373B | 0.187 |
| Deuteranopia (no green cones) | #575137 | 0.168 |
| Tritanopia (no blue cones) | #9E0022 | 0.045 |
| Achromatopsia (no color) | #474747 | 0.166 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #90073A
#90073A
oklch(42.1% 0.164 9.1)
- #005A55
#005A55
oklch(42.1% 0.073 188.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #90073A, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Wine #8C0034 ΔE 0.013
- Purple Red #990147 ΔE 0.027
- Cranberry #9E003A ΔE 0.030
- Mulberry #920A4E ΔE 0.032
- Berry #990F4B ΔE 0.032
- Red Purple #820747 ΔE 0.040
- Wine #80013F ΔE 0.040
- Bordeaux #7B002C ΔE 0.052
Use #90073A in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.