#7F2740
Closest named color: Red Wine (#8C0034). oklch(41.4% 0.122 7), rgb(127, 39, 64).
Aa
White text reads best on this color (9.26:1).
About this color
#7F2740 is a dark, moderately saturated red. In OKLCH its lightness is 41%, its chroma 0.122 and its hue 7°. Its hue sits on the warm side of the wheel. The nearest named color is Red Wine (#8C0034), ΔE 0.042 away. White text reads best on it, at 9.26:1.
| Hue family | Reds |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.122) |
| Temperature | warm |
| Nearest name | Red Wine (#8C0034) |
| Black text | 2.26:1 |
| White text | 9.26:1 |
Values
| HEX | #7F2740 |
| RGB | rgb(127, 39, 64) |
| HSL | hsl(343, 53%, 33%) |
| OKLCH | oklch(41.4% 0.122 7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7F2740 | 9.26:1 | AAA | Lc -94.9 | Preferred for body text |
| Black text on #7F2740 | 2.26:1 | Fails | Lc 13.4 | Not readable |
| #7F2740 text on white | 9.26:1 | AAA | Lc 90.5 | Preferred for body text |
| #7F2740 text on black | 2.26:1 | Fails | Lc -11.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FCF3F4
oklch(97.1% 0.01 9.5)
-
Step 100
100
#F7E4E7
oklch(93.5% 0.021 6.6)
-
Step 200
200
#F2CFD4
oklch(88.5% 0.04 8.2)
-
Step 300
300
#EAAEB9
oklch(80.9% 0.071 6.6)
-
Step 400
400
#DD8194
oklch(70.7% 0.115 7.1)
-
Step 500
500
#D05E7A
oklch(63% 0.146 6.9)
-
Step 600
600
#BC4163
oklch(55.6% 0.16 7.1)
-
Step 700
700
#A13252
oklch(49% 0.147 7)
-
Step 800
800 (this color)
#7F2740
oklch(41.4% 0.122 7)
-
Step 900
900
#6A2839
oklch(37.8% 0.096 6.9)
-
Step 950
950
#3E1821
oklch(26.9% 0.06 7.1)
#7F2740 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3B3C41 | 0.135 |
| Deuteranopia (no green cones) | #524E3E | 0.125 |
| Tritanopia (no blue cones) | #8A1931 | 0.031 |
| Achromatopsia (no color) | #474747 | 0.123 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7F2740
#7F2740
oklch(41.4% 0.122 7)
- #005852
#005852
oklch(41.4% 0.072 186.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7F2740, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Wine #8C0034 ΔE 0.042
- Red Purple #820747 ΔE 0.044
- Wine #80013F ΔE 0.045
- Bordeaux #7B002C ΔE 0.051
- Wine Red #7B0323 ΔE 0.054
- Mulberry #920A4E ΔE 0.054
- Brownish Purple #76424E ΔE 0.058
- Berry #990F4B ΔE 0.059
Use #7F2740 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.