#7D2760
Closest named color: Red Purple (#820747). oklch(42.3% 0.135 343.8), rgb(125, 39, 96).
Aa
White text reads best on this color (9.00:1).
About this color
#7D2760 is a dark, moderately saturated purple. In OKLCH its lightness is 42%, its chroma 0.135 and its hue 344°. Its hue sits on the warm side of the wheel. The nearest named color is Red Purple (#820747), ΔE 0.049 away. White text reads best on it, at 9.00:1.
| Hue family | Purples |
| Lightness | dark (42%) |
| Chroma | moderately saturated (0.135) |
| Temperature | warm |
| Nearest name | Red Purple (#820747) |
| Black text | 2.33:1 |
| White text | 9.00:1 |
Values
| HEX | #7D2760 |
| RGB | rgb(125, 39, 96) |
| HSL | hsl(320, 52%, 32%) |
| OKLCH | oklch(42.3% 0.135 343.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7D2760 | 9.00:1 | AAA | Lc -94.4 | Preferred for body text |
| Black text on #7D2760 | 2.33:1 | Fails | Lc 14.1 | Not readable |
| #7D2760 text on white | 9.00:1 | AAA | Lc 89.9 | Fine for body text |
| #7D2760 text on black | 2.33:1 | Fails | Lc -12.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F6E4EE
oklch(93.6% 0.024 342.9)
-
Step 200
200
#EFCEE0
oklch(88.4% 0.044 344)
-
Step 300
300
#E6ADCD
oklch(81% 0.078 344.3)
-
Step 400
400
#D77FB4
oklch(70.7% 0.126 343.9)
-
Step 500
500
#CA5BA2
oklch(63.1% 0.163 343.6)
-
Step 600
600
#B53E8C
oklch(55.6% 0.175 344)
-
Step 700
700
#9B2F77
oklch(49.1% 0.162 343.8)
-
Step 800
800 (this color)
#7D2760
oklch(42.3% 0.135 343.8)
-
Step 900
900
#66264F
oklch(37.7% 0.105 344)
-
Step 950
950
#3C172E
oklch(26.9% 0.067 344.3)
#7D2760 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2F4062 | 0.148 |
| Deuteranopia (no green cones) | #494E5E | 0.130 |
| Tritanopia (no blue cones) | #852740 | 0.057 |
| Achromatopsia (no color) | #494949 | 0.136 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7D2760
#7D2760
oklch(42.3% 0.135 343.8)
- #005D40
#005D40
oklch(42.3% 0.091 163.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7D2760, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Purple #820747 ΔE 0.049
- Velvet #750851 ΔE 0.050
- Mulberry #920A4E ΔE 0.054
- Rich Purple #720058 ΔE 0.058
- Wine #80013F ΔE 0.060
- Berry #990F4B ΔE 0.067
- Dark Fuchsia #9D0759 ΔE 0.067
- Purple Red #990147 ΔE 0.071
Use #7D2760 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.