#7D1449
Closest named color: Red Purple (#820747). oklch(39.6% 0.145 356), rgb(125, 20, 73).
Aa
White text reads best on this color (10.15:1).
About this color
#7D1449 is a dark, vivid red. In OKLCH its lightness is 40%, its chroma 0.145 and its hue 356°. Its hue sits on the warm side of the wheel. The nearest named color is Red Purple (#820747), ΔE 0.013 away. White text reads best on it, at 10.15:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | vivid (0.145) |
| Temperature | warm |
| Nearest name | Red Purple (#820747) |
| Black text | 2.06:1 |
| White text | 10.15:1 |
Values
| HEX | #7D1449 |
| RGB | rgb(125, 20, 73) |
| HSL | hsl(330, 72%, 28%) |
| OKLCH | oklch(39.6% 0.145 356) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7D1449 | 10.15:1 | AAA | Lc -96.4 | Preferred for body text |
| Black text on #7D1449 | 2.06:1 | Fails | Lc 11.8 | Not readable |
| #7D1449 text on white | 10.15:1 | AAA | Lc 92.2 | Preferred for body text |
| #7D1449 text on black | 2.06:1 | Fails | Lc -10.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF2F6
oklch(97.2% 0.014 355)
-
Step 100
100
#FCE2EA
oklch(93.6% 0.03 357.1)
-
Step 200
200
#FBC9DA
oklch(88.4% 0.061 356.1)
-
Step 300
300
#F9A3C3
oklch(80.9% 0.109 355.9)
-
Step 400
400
#F16BA4
oklch(70.6% 0.174 355.9)
-
Step 500
500
#E8368E
oklch(63.1% 0.223 355.9)
-
Step 600
600
#CE0077
oklch(55.5% 0.227 356.1)
-
Step 700
700
#AF0064
oklch(49.1% 0.201 356.2)
-
Step 800
800
#910052
oklch(42.8% 0.175 356.1)
-
Step 900
900 (this color)
#7D1449
oklch(39.6% 0.145 356)
-
Step 950
950
#460C28
oklch(27% 0.091 355.8)
#7D1449 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2C354A | 0.164 |
| Deuteranopia (no green cones) | #494847 | 0.145 |
| Tritanopia (no blue cones) | #88012D | 0.049 |
| Achromatopsia (no color) | #414141 | 0.147 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7D1449
#7D1449
oklch(39.6% 0.145 356)
- #005345
#005345
oklch(39.5% 0.074 176.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7D1449, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Purple #820747 ΔE 0.013
- Wine #80013F ΔE 0.019
- Velvet #750851 ΔE 0.031
- Merlot #730039 ΔE 0.038
- Mulberry #920A4E ΔE 0.045
- Red Wine #8C0034 ΔE 0.045
- Bordeaux #7B002C ΔE 0.046
- Rich Purple #720058 ΔE 0.048
Use #7D1449 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.