#7D0347
Closest named color: Red Purple (#820747). oklch(38.6% 0.156 355.7), rgb(125, 3, 71).
Aa
White text reads best on this color (10.62:1).
About this color
#7D0347 is a dark, vivid red. In OKLCH its lightness is 39%, its chroma 0.156 and its hue 356°. Its hue sits on the warm side of the wheel. The nearest named color is Red Purple (#820747), ΔE 0.013 away. White text reads best on it, at 10.62:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | vivid (0.156) |
| Temperature | warm |
| Nearest name | Red Purple (#820747) |
| Black text | 1.97:1 |
| White text | 10.62:1 |
Values
| HEX | #7D0347 |
| RGB | rgb(125, 3, 71) |
| HSL | hsl(327, 95%, 25%) |
| OKLCH | oklch(38.6% 0.156 355.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7D0347 | 10.62:1 | AAA | Lc -96.8 | Preferred for body text |
| Black text on #7D0347 | 1.97:1 | Fails | Lc 11.3 | Not readable |
| #7D0347 text on white | 10.62:1 | AAA | Lc 92.6 | Preferred for body text |
| #7D0347 text on black | 1.97:1 | Fails | Lc -9.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FFF1F6
oklch(97.1% 0.016 353.6)
-
Step 100
100
#FEE1EB
oklch(93.6% 0.034 354.9)
-
Step 200
200
#FDC8DB
oklch(88.5% 0.065 355.1)
-
Step 300
300
#FDA0C3
oklch(80.9% 0.118 355.9)
-
Step 400
400
#F666A5
oklch(70.7% 0.187 355.7)
-
Step 500
500
#ED278F
oklch(63% 0.239 355.5)
-
Step 600
600
#CE0078
oklch(55.5% 0.228 355.7)
-
Step 700
700
#AF0065
oklch(49.2% 0.201 355.8)
-
Step 800
800
#900052
oklch(42.6% 0.175 355.8)
-
Step 900
900 (this color)
#7D0347
oklch(38.6% 0.156 355.7)
-
Step 950
950
#480828
oklch(27% 0.098 356)
#7D0347 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #263148 | 0.178 |
| Deuteranopia (no green cones) | #464645 | 0.157 |
| Tritanopia (no blue cones) | #880027 | 0.058 |
| Achromatopsia (no color) | #3E3E3E | 0.157 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7D0347
#7D0347
oklch(38.6% 0.156 355.7)
- #005042
#005042
oklch(38.5% 0.072 175.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7D0347, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Purple #820747 ΔE 0.013
- Wine #80013F ΔE 0.015
- Velvet #750851 ΔE 0.025
- Merlot #730039 ΔE 0.031
- Rich Purple #720058 ΔE 0.043
- Bordeaux #7B002C ΔE 0.044
- Red Wine #8C0034 ΔE 0.048
- Mulberry #920A4E ΔE 0.049
Use #7D0347 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.