#7B2759
Closest named color: Red Purple (#820747). oklch(41.7% 0.129 347.4), rgb(123, 39, 89).
Aa
White text reads best on this color (9.22:1).
About this color
#7B2759 is a dark, moderately saturated red. In OKLCH its lightness is 42%, its chroma 0.129 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Red Purple (#820747), ΔE 0.042 away. White text reads best on it, at 9.22:1.
| Hue family | Reds |
| Lightness | dark (42%) |
| Chroma | moderately saturated (0.129) |
| Temperature | warm |
| Nearest name | Red Purple (#820747) |
| Black text | 2.27:1 |
| White text | 9.22:1 |
Values
| HEX | #7B2759 |
| RGB | rgb(123, 39, 89) |
| HSL | hsl(324, 52%, 32%) |
| OKLCH | oklch(41.7% 0.129 347.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B2759 | 9.22:1 | AAA | Lc -94.9 | Preferred for body text |
| Black text on #7B2759 | 2.27:1 | Fails | Lc 13.5 | Not readable |
| #7B2759 text on white | 9.22:1 | AAA | Lc 90.5 | Preferred for body text |
| #7B2759 text on black | 2.27:1 | Fails | Lc -11.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F6E4EC
oklch(93.6% 0.022 348.8)
-
Step 200
200
#EFCFDE
oklch(88.6% 0.041 348)
-
Step 300
300
#E6ADCA
oklch(80.9% 0.076 347)
-
Step 400
400
#D780AF
oklch(70.7% 0.121 347.1)
-
Step 500
500
#CA5D9B
oklch(63.1% 0.155 347.2)
-
Step 600
600
#B54085
oklch(55.6% 0.168 347.5)
-
Step 700
700
#9B3171
oklch(49% 0.156 347.2)
-
Step 800
800 (this color)
#7B2759
oklch(41.7% 0.129 347.4)
-
Step 900
900
#66274B
oklch(37.6% 0.101 347.7)
-
Step 950
950
#3C182C
oklch(27% 0.063 347.7)
#7B2759 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #313E5A | 0.142 |
| Deuteranopia (no green cones) | #494D57 | 0.127 |
| Tritanopia (no blue cones) | #84253C | 0.052 |
| Achromatopsia (no color) | #474747 | 0.130 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B2759
#7B2759
oklch(41.7% 0.129 347.4)
- #005A43
#005A43
oklch(41.5% 0.084 168.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B2759, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Purple #820747 ΔE 0.042
- Velvet #750851 ΔE 0.046
- Wine #80013F ΔE 0.052
- Mulberry #920A4E ΔE 0.053
- Rich Purple #720058 ΔE 0.057
- Berry #990F4B ΔE 0.065
- Merlot #730039 ΔE 0.067
- Red Wine #8C0034 ΔE 0.068
Use #7B2759 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.