#7B0A4D
Closest named color: Velvet (#750851). oklch(38.8% 0.153 351.9), rgb(123, 10, 77).
Aa
White text reads best on this color (10.53:1).
About this color
#7B0A4D is a dark, vivid red. In OKLCH its lightness is 39%, its chroma 0.153 and its hue 352°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.017 away. White text reads best on it, at 10.53:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | vivid (0.153) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 1.99:1 |
| White text | 10.53:1 |
Values
| HEX | #7B0A4D |
| RGB | rgb(123, 10, 77) |
| HSL | hsl(324, 85%, 26%) |
| OKLCH | oklch(38.8% 0.153 351.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B0A4D | 10.53:1 | AAA | Lc -96.9 | Preferred for body text |
| Black text on #7B0A4D | 1.99:1 | Fails | Lc 11.2 | Not readable |
| #7B0A4D text on white | 10.53:1 | AAA | Lc 92.8 | Preferred for body text |
| #7B0A4D text on black | 1.99:1 | Fails | Lc -9.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF1F6
oklch(97% 0.015 352)
-
Step 100
100
#FDE1EC
oklch(93.6% 0.034 352)
-
Step 200
200
#FCC8DE
oklch(88.5% 0.065 351.3)
-
Step 300
300
#FAA1C8
oklch(80.9% 0.115 352.1)
-
Step 400
400
#F268AD
oklch(70.7% 0.184 351.7)
-
Step 500
500
#E92E98
oklch(63.1% 0.235 352)
-
Step 600
600
#CC0081
oklch(55.5% 0.23 351.9)
-
Step 700
700
#AD006D
oklch(49.1% 0.204 351.8)
-
Step 800
800
#8F0059
oklch(42.7% 0.177 351.9)
-
Step 900
900 (this color)
#7B0A4D
oklch(38.8% 0.153 351.9)
-
Step 950
950
#47092B
oklch(27.1% 0.098 352.5)
#7B0A4D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #25324E | 0.174 |
| Deuteranopia (no green cones) | #44464B | 0.152 |
| Tritanopia (no blue cones) | #85002C | 0.058 |
| Achromatopsia (no color) | #3F3F3F | 0.154 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B0A4D
#7B0A4D
oklch(38.8% 0.153 351.9)
- #005140
#005140
oklch(38.8% 0.075 172.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B0A4D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.017
- Red Purple #820747 ΔE 0.019
- Wine #80013F ΔE 0.026
- Rich Purple #720058 ΔE 0.034
- Merlot #730039 ΔE 0.037
- Mulberry #920A4E ΔE 0.051
- Bordeaux #7B002C ΔE 0.053
- Red Wine #8C0034 ΔE 0.057
Use #7B0A4D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.