#7B071D
Closest named color: Wine Red (#7B0323). oklch(37.2% 0.144 20.3), rgb(123, 7, 29).
Aa
White text reads best on this color (11.10:1).
About this color
#7B071D is a dark, vivid red. In OKLCH its lightness is 37%, its chroma 0.144 and its hue 20°. Its hue sits on the warm side of the wheel. The nearest named color is Wine Red (#7B0323), ΔE 0.010 away. White text reads best on it, at 11.10:1.
| Hue family | Reds |
| Lightness | dark (37%) |
| Chroma | vivid (0.144) |
| Temperature | warm |
| Nearest name | Wine Red (#7B0323) |
| Black text | 1.89:1 |
| White text | 11.10:1 |
Values
| HEX | #7B071D |
| RGB | rgb(123, 7, 29) |
| HSL | hsl(349, 89%, 25%) |
| OKLCH | oklch(37.2% 0.144 20.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7B071D | 11.10:1 | AAA | Lc -97.8 | Preferred for body text |
| Black text on #7B071D | 1.89:1 | Fails | Lc 10.2 | Not readable |
| #7B071D text on white | 11.10:1 | AAA | Lc 93.8 | Preferred for body text |
| #7B071D text on black | 1.89:1 | Fails | Lc -8.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FFF2F1
oklch(97.1% 0.014 22.8)
-
Step 100
100
#FEE2E1
oklch(93.5% 0.031 20.2)
-
Step 200
200
#FFCAC9
oklch(88.5% 0.06 19.6)
-
Step 300
300
#FFA4A3
oklch(80.9% 0.108 20.4)
-
Step 400
400
#FA6C72
oklch(70.7% 0.174 20.1)
-
Step 500
500
#F2364D
oklch(63.2% 0.221 20.4)
-
Step 600
600
#D70036
oklch(55.6% 0.223 20.4)
-
Step 700
700
#B6002C
oklch(49.1% 0.197 20.5)
-
Step 800
800
#970023
oklch(42.8% 0.172 20.4)
-
Step 900
900 (this color)
#7B071D
oklch(37.2% 0.144 20.3)
-
Step 950
950
#490C12
oklch(26.9% 0.09 20.7)
#7B071D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #302C1D | 0.161 |
| Deuteranopia (no green cones) | #4C4419 | 0.146 |
| Tritanopia (no blue cones) | #880012 | 0.030 |
| Achromatopsia (no color) | #3C3C3C | 0.145 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7B071D
#7B071D
oklch(37.2% 0.144 20.3)
- #004A4E
#004A4E
oklch(37.2% 0.063 201)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7B071D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Wine Red #7B0323 ΔE 0.010
- Bordeaux #7B002C ΔE 0.024
- Maroon #800000 ΔE 0.026
- Blood #770001 ΔE 0.027
- Reddy Brown #6E1005 ΔE 0.038
- Dark Red #8B0000 ΔE 0.041
- Claret #680018 ΔE 0.047
- Red Wine #8C0034 ΔE 0.048
Use #7B071D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.