#7A3468
Closest named color: Brownish Purple (#76424E). oklch(43.9% 0.118 338.4), rgb(122, 52, 104).
Aa
White text reads best on this color (8.33:1).
About this color
#7A3468 is a dark, moderately saturated purple. In OKLCH its lightness is 44%, its chroma 0.118 and its hue 338°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.063 away. White text reads best on it, at 8.33:1.
| Hue family | Purples |
| Lightness | dark (44%) |
| Chroma | moderately saturated (0.118) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.51:1 |
| White text | 8.33:1 |
Values
| HEX | #7A3468 |
| RGB | rgb(122, 52, 104) |
| HSL | hsl(315, 40%, 34%) |
| OKLCH | oklch(43.9% 0.118 338.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7A3468 | 8.33:1 | AAA | Lc -92.9 | Preferred for body text |
| Black text on #7A3468 | 2.51:1 | Fails | Lc 15.7 | Dividers and decoration only |
| #7A3468 text on white | 8.33:1 | AAA | Lc 88.3 | Fine for body text |
| #7A3468 text on black | 2.51:1 | Fails | Lc -13.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F7
oklch(97.1% 0.009 341.8)
-
Step 100
100
#F3E5EE
oklch(93.6% 0.019 338.7)
-
Step 200
200
#EBD0E2
oklch(88.5% 0.038 338.1)
-
Step 300
300
#DFB0D0
oklch(80.9% 0.069 338.2)
-
Step 400
400
#CD85B8
oklch(70.6% 0.11 338.2)
-
Step 500
500
#BF64A6
oklch(63% 0.142 338.5)
-
Step 600
600
#AA4991
oklch(55.5% 0.154 338.6)
-
Step 700
700
#923A7C
oklch(49.2% 0.143 338.5)
-
Step 800
800 (this color)
#7A3468
oklch(43.9% 0.118 338.4)
-
Step 900
900
#602C52
oklch(37.8% 0.092 338.6)
-
Step 950
950
#381A30
oklch(26.9% 0.058 338)
#7A3468 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #36476A | 0.124 |
| Deuteranopia (no green cones) | #4B5266 | 0.110 |
| Tritanopia (no blue cones) | #803649 | 0.055 |
| Achromatopsia (no color) | #4E4E4E | 0.119 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7A3468
#7A3468
oklch(43.9% 0.118 338.4)
- #00633C
#00633C
oklch(44% 0.103 158.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7A3468, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.063
- Light Eggplant #894585 ΔE 0.063
- Dark Mauve #874C62 ΔE 0.071
- Mulberry #920A4E ΔE 0.073
- Red Purple #820747 ΔE 0.073
- Velvet #750851 ΔE 0.073
- Rich Purple #720058 ΔE 0.080
- Berry #990F4B ΔE 0.081
Use #7A3468 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.