#7A034E
Closest named color: Velvet (#750851). oklch(38.3% 0.157 350.5), rgb(122, 3, 78).
Aa
White text reads best on this color (10.76:1).
About this color
#7A034E is a dark, vivid red. In OKLCH its lightness is 38%, its chroma 0.157 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.012 away. White text reads best on it, at 10.76:1.
| Hue family | Reds |
| Lightness | dark (38%) |
| Chroma | vivid (0.157) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 1.95:1 |
| White text | 10.76:1 |
Values
| HEX | #7A034E |
| RGB | rgb(122, 3, 78) |
| HSL | hsl(322, 95%, 25%) |
| OKLCH | oklch(38.3% 0.157 350.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #7A034E | 10.76:1 | AAA | Lc -97.1 | Preferred for body text |
| Black text on #7A034E | 1.95:1 | Fails | Lc 11.0 | Not readable |
| #7A034E text on white | 10.76:1 | AAA | Lc 93.0 | Preferred for body text |
| #7A034E text on black | 1.95:1 | Fails | Lc -9.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF1F7
oklch(97% 0.016 347.6)
-
Step 100
100
#FDE1ED
oklch(93.6% 0.034 350)
-
Step 200
200
#FCC8DF
oklch(88.5% 0.066 350.2)
-
Step 300
300
#FAA0CB
oklch(80.8% 0.118 350)
-
Step 400
400
#F366B0
oklch(70.7% 0.189 350.4)
-
Step 500
500
#EA299C
oklch(63.1% 0.241 350.6)
-
Step 600
600
#CC0085
oklch(55.7% 0.232 350.5)
-
Step 700
700
#AC0070
oklch(49.1% 0.205 350.2)
-
Step 800
800
#8E005C
oklch(42.6% 0.178 350.1)
-
Step 900
900 (this color)
#7A034E
oklch(38.3% 0.157 350.5)
-
Step 950
950
#47082D
oklch(27.1% 0.1 350.3)
#7A034E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #213150 | 0.179 |
| Deuteranopia (no green cones) | #42454C | 0.156 |
| Tritanopia (no blue cones) | #84002C | 0.062 |
| Achromatopsia (no color) | #3E3E3E | 0.158 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #7A034E
#7A034E
oklch(38.3% 0.157 350.5)
- #00503D
#00503D
oklch(38.4% 0.076 170)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #7A034E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.012
- Red Purple #820747 ΔE 0.025
- Rich Purple #720058 ΔE 0.028
- Wine #80013F ΔE 0.030
- Merlot #730039 ΔE 0.038
- Mulberry #920A4E ΔE 0.056
- Bordeaux #7B002C ΔE 0.057
- Red Wine #8C0034 ΔE 0.062
Use #7A034E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.