#790D10
Closest named color: Blood (#770001). oklch(37% 0.14 26.7), rgb(121, 13, 16).
Aa
White text reads best on this color (11.18:1).
About this color
#790D10 is a dark, vivid red. In OKLCH its lightness is 37%, its chroma 0.140 and its hue 27°. Its hue sits on the warm side of the wheel. The nearest named color is Blood (#770001), ΔE 0.015 away. White text reads best on it, at 11.18:1.
| Hue family | Reds |
| Lightness | dark (37%) |
| Chroma | vivid (0.140) |
| Temperature | warm |
| Nearest name | Blood (#770001) |
| Black text | 1.87:1 |
| White text | 11.18:1 |
Values
| HEX | #790D10 |
| RGB | rgb(121, 13, 16) |
| HSL | hsl(358, 81%, 26%) |
| OKLCH | oklch(37% 0.14 26.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #790D10 | 11.18:1 | AAA | Lc -98.1 | Preferred for body text |
| Black text on #790D10 | 1.87:1 | Fails | Lc 9.8 | Not readable |
| #790D10 text on white | 11.18:1 | AAA | Lc 94.1 | Preferred for body text |
| #790D10 text on black | 1.87:1 | Fails | Lc -8.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FFF2F0
oklch(97.1% 0.014 28)
-
Step 100
100
#FEE3DF
oklch(93.7% 0.03 27.8)
-
Step 200
200
#FECBC5
oklch(88.5% 0.059 26.1)
-
Step 300
300
#FDA69C
oklch(80.8% 0.105 26.8)
-
Step 400
400
#F87066
oklch(70.7% 0.169 26.5)
-
Step 500
500
#F03D3A
oklch(63.1% 0.216 26.7)
-
Step 600
600
#D80019
oklch(55.5% 0.226 26.7)
-
Step 700
700
#B70014
oklch(49% 0.2 26.6)
-
Step 800
800
#98000E
oklch(42.8% 0.174 26.8)
-
Step 900
900 (this color)
#790D10
oklch(37% 0.14 26.7)
-
Step 950
950
#490E0C
oklch(27.1% 0.089 27)
#790D10 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #322C0E | 0.154 |
| Deuteranopia (no green cones) | #4C430A | 0.138 |
| Tritanopia (no blue cones) | #860010 | 0.028 |
| Achromatopsia (no color) | #3B3B3B | 0.141 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #790D10
#790D10
oklch(37% 0.14 26.7)
- #004950
#004950
oklch(37% 0.063 205.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #790D10, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Blood #770001 ΔE 0.015
- Maroon #800000 ΔE 0.017
- Wine Red #7B0323 ΔE 0.026
- Reddy Brown #6E1005 ΔE 0.026
- Dark Red #8B0000 ΔE 0.039
- Bordeaux #7B002C ΔE 0.040
- Chestnut #742802 ΔE 0.044
- Claret #680018 ΔE 0.047
Use #790D10 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.