#790C01
Closest named color: Blood (#770001). oklch(36.8% 0.143 30.9), rgb(121, 12, 1).
Aa
White text reads best on this color (11.25:1).
About this color
#790C01 is a dark, vivid red. In OKLCH its lightness is 37%, its chroma 0.143 and its hue 31°. Its hue sits on the warm side of the wheel. The nearest named color is Blood (#770001), ΔE 0.012 away. White text reads best on it, at 11.25:1.
| Hue family | Reds |
| Lightness | dark (37%) |
| Chroma | vivid (0.143) |
| Temperature | warm |
| Nearest name | Blood (#770001) |
| Black text | 1.86:1 |
| White text | 11.25:1 |
Values
| HEX | #790C01 |
| RGB | rgb(121, 12, 1) |
| HSL | hsl(6, 98%, 24%) |
| OKLCH | oklch(36.8% 0.143 30.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #790C01 | 11.25:1 | AAA | Lc -98.2 | Preferred for body text |
| Black text on #790C01 | 1.86:1 | Fails | Lc 9.8 | Not readable |
| #790C01 text on white | 11.25:1 | AAA | Lc 94.2 | Preferred for body text |
| #790C01 text on black | 1.86:1 | Fails | Lc -8.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FFF2F0
oklch(97.1% 0.014 28)
-
Step 100
100
#FEE3DE
oklch(93.6% 0.031 30.2)
-
Step 200
200
#FECBC2
oklch(88.4% 0.06 29.9)
-
Step 300
300
#FEA696
oklch(80.8% 0.108 30.8)
-
Step 400
400
#F9715B
oklch(70.8% 0.171 31.1)
-
Step 500
500
#F13D27
oklch(63.1% 0.219 30.7)
-
Step 600
600
#D51B00
oklch(55.6% 0.217 30.9)
-
Step 700
700
#B41500
oklch(49.1% 0.192 30.9)
-
Step 800
800
#950F00
oklch(42.7% 0.167 30.8)
-
Step 900
900 (this color)
#790C01
oklch(36.8% 0.143 30.9)
-
Step 950
950
#490E07
oklch(27% 0.09 30.6)
#790C01 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #332C00 | 0.154 |
| Deuteranopia (no green cones) | #4D4300 | 0.136 |
| Tritanopia (no blue cones) | #86000C | 0.030 |
| Achromatopsia (no color) | #3B3B3B | 0.143 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #790C01
#790C01
oklch(36.8% 0.143 30.9)
- #004852
#004852
oklch(36.8% 0.064 210.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #790C01, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Blood #770001 ΔE 0.012
- Maroon #800000 ΔE 0.015
- Reddy Brown #6E1005 ΔE 0.024
- Wine Red #7B0323 ΔE 0.036
- Dark Red #8B0000 ΔE 0.039
- Chestnut #742802 ΔE 0.040
- Bordeaux #7B002C ΔE 0.050
- Claret #680018 ΔE 0.051
Use #790C01 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.