#790A43
Closest named color: Wine (#80013F). oklch(38% 0.147 357.3), rgb(121, 10, 67).
Aa
White text reads best on this color (10.83:1).
About this color
#790A43 is a dark, vivid red. In OKLCH its lightness is 38%, its chroma 0.147 and its hue 357°. Its hue sits on the warm side of the wheel. The nearest named color is Wine (#80013F), ΔE 0.016 away. White text reads best on it, at 10.83:1.
| Hue family | Reds |
| Lightness | dark (38%) |
| Chroma | vivid (0.147) |
| Temperature | warm |
| Nearest name | Wine (#80013F) |
| Black text | 1.93:1 |
| White text | 10.83:1 |
Values
| HEX | #790A43 |
| RGB | rgb(121, 10, 67) |
| HSL | hsl(329, 85%, 26%) |
| OKLCH | oklch(38% 0.147 357.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #790A43 | 10.83:1 | AAA | Lc -97.5 | Preferred for body text |
| Black text on #790A43 | 1.93:1 | Fails | Lc 10.5 | Not readable |
| #790A43 text on white | 10.83:1 | AAA | Lc 93.4 | Preferred for body text |
| #790A43 text on black | 1.93:1 | Fails | Lc -9.1 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF2F5
oklch(97.1% 0.013 0.3)
-
Step 100
100
#FDE2EA
oklch(93.7% 0.031 357.8)
-
Step 200
200
#FCC9D9
oklch(88.5% 0.061 357.7)
-
Step 300
300
#FAA2C1
oklch(80.8% 0.11 357.2)
-
Step 400
400
#F36AA1
oklch(70.7% 0.177 357.5)
-
Step 500
500
#EA338B
oklch(63.1% 0.226 357.1)
-
Step 600
600
#CF0074
oklch(55.6% 0.227 357.4)
-
Step 700
700
#AF0062
oklch(49.1% 0.2 357.1)
-
Step 800
800
#910050
oklch(42.7% 0.174 357.2)
-
Step 900
900 (this color)
#790A43
oklch(38% 0.147 357.3)
-
Step 950
950
#470B27
oklch(27.1% 0.093 357.2)
#790A43 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #283044 | 0.167 |
| Deuteranopia (no green cones) | #454441 | 0.148 |
| Tritanopia (no blue cones) | #840027 | 0.050 |
| Achromatopsia (no color) | #3D3D3D | 0.149 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #790A43
#790A43
oklch(38% 0.147 357.3)
- #004E42
#004E42
oklch(37.9% 0.07 177.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #790A43, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Wine #80013F ΔE 0.016
- Red Purple #820747 ΔE 0.020
- Merlot #730039 ΔE 0.022
- Velvet #750851 ΔE 0.028
- Bordeaux #7B002C ΔE 0.037
- Rich Purple #720058 ΔE 0.046
- Red Wine #8C0034 ΔE 0.049
- Wine Red #7B0323 ΔE 0.050
Use #790A43 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.