#781C33
Closest named color: Bordeaux (#7B002C). oklch(38.6% 0.126 11), rgb(120, 28, 51).
Aa
White text reads best on this color (10.43:1).
About this color
#781C33 is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.126 and its hue 11°. Its hue sits on the warm side of the wheel. The nearest named color is Bordeaux (#7B002C), ΔE 0.027 away. White text reads best on it, at 10.43:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | moderately saturated (0.126) |
| Temperature | warm |
| Nearest name | Bordeaux (#7B002C) |
| Black text | 2.01:1 |
| White text | 10.43:1 |
Values
| HEX | #781C33 |
| RGB | rgb(120, 28, 51) |
| HSL | hsl(345, 62%, 29%) |
| OKLCH | oklch(38.6% 0.126 11) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #781C33 | 10.43:1 | AAA | Lc -97.3 | Preferred for body text |
| Black text on #781C33 | 2.01:1 | Fails | Lc 10.8 | Not readable |
| #781C33 text on white | 10.43:1 | AAA | Lc 93.1 | Preferred for body text |
| #781C33 text on black | 2.01:1 | Fails | Lc -9.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF2F3
oklch(97.1% 0.013 11.5)
-
Step 100
100
#FCE3E5
oklch(93.7% 0.028 12.1)
-
Step 200
200
#FACCD0
oklch(88.6% 0.052 12.3)
-
Step 300
300
#F7A7B1
oklch(80.9% 0.095 11.2)
-
Step 400
400
#EE7489
oklch(70.6% 0.151 11)
-
Step 500
500
#E5486C
oklch(63.2% 0.193 11.1)
-
Step 600
600
#D01A54
oklch(55.6% 0.21 11)
-
Step 700
700
#B30245
oklch(49% 0.195 10.7)
-
Step 800
800
#920E39
oklch(42.8% 0.162 10.7)
-
Step 900
900 (this color)
#781C33
oklch(38.6% 0.126 11)
-
Step 950
950
#45111D
oklch(27% 0.08 10.5)
#781C33 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #343433 | 0.140 |
| Deuteranopia (no green cones) | #4C4631 | 0.127 |
| Tritanopia (no blue cones) | #840326 | 0.032 |
| Achromatopsia (no color) | #404040 | 0.127 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #781C33
#781C33
oklch(38.6% 0.126 11)
- #004F4C
#004F4C
oklch(38.6% 0.067 190.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #781C33, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Bordeaux #7B002C ΔE 0.027
- Wine Red #7B0323 ΔE 0.028
- Wine #80013F ΔE 0.038
- Merlot #730039 ΔE 0.041
- Red Wine #8C0034 ΔE 0.044
- Red Purple #820747 ΔE 0.046
- Maroon #800000 ΔE 0.054
- Blood #770001 ΔE 0.055
Use #781C33 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.