#781349
Closest named color: Red Purple (#820747). oklch(38.6% 0.142 354), rgb(120, 19, 73).
Aa
White text reads best on this color (10.56:1).
About this color
#781349 is a dark, vivid red. In OKLCH its lightness is 39%, its chroma 0.142 and its hue 354°. Its hue sits on the warm side of the wheel. The nearest named color is Red Purple (#820747), ΔE 0.021 away. White text reads best on it, at 10.56:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | vivid (0.142) |
| Temperature | warm |
| Nearest name | Red Purple (#820747) |
| Black text | 1.98:1 |
| White text | 10.56:1 |
Values
| HEX | #781349 |
| RGB | rgb(120, 19, 73) |
| HSL | hsl(328, 73%, 27%) |
| OKLCH | oklch(38.6% 0.142 354) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #781349 | 10.56:1 | AAA | Lc -97.3 | Preferred for body text |
| Black text on #781349 | 1.98:1 | Fails | Lc 10.8 | Not readable |
| #781349 text on white | 10.56:1 | AAA | Lc 93.1 | Preferred for body text |
| #781349 text on black | 1.98:1 | Fails | Lc -9.3 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF2F6
oklch(97.2% 0.014 355)
-
Step 100
100
#FCE2EB
oklch(93.6% 0.031 354.7)
-
Step 200
200
#FACADC
oklch(88.6% 0.059 353.9)
-
Step 300
300
#F7A4C5
oklch(80.9% 0.106 354.2)
-
Step 400
400
#EF6DA8
oklch(70.7% 0.171 353.9)
-
Step 500
500
#E53B92
oklch(63.1% 0.218 354.2)
-
Step 600
600
#CD007C
oklch(55.5% 0.229 354)
-
Step 700
700
#AE0068
oklch(49.1% 0.202 354.2)
-
Step 800
800
#900055
oklch(42.7% 0.176 354.3)
-
Step 900
900 (this color)
#781349
oklch(38.6% 0.142 354)
-
Step 950
950
#450D29
oklch(27% 0.09 354.3)
#781349 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #29334A | 0.160 |
| Deuteranopia (no green cones) | #454547 | 0.141 |
| Tritanopia (no blue cones) | #82042C | 0.050 |
| Achromatopsia (no color) | #3F3F3F | 0.143 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #781349
#781349
oklch(38.6% 0.142 354)
- #005041
#005041
oklch(38.5% 0.073 174.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #781349, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Purple #820747 ΔE 0.021
- Velvet #750851 ΔE 0.023
- Wine #80013F ΔE 0.024
- Merlot #730039 ΔE 0.031
- Rich Purple #720058 ΔE 0.041
- Bordeaux #7B002C ΔE 0.046
- Red Wine #8C0034 ΔE 0.054
- Mulberry #920A4E ΔE 0.056
Use #781349 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.