#780B23
Closest named color: Wine Red (#7B0323). oklch(36.9% 0.139 17.3), rgb(120, 11, 35).
Aa
White text reads best on this color (11.22:1).
About this color
#780B23 is a dark, moderately saturated red. In OKLCH its lightness is 37%, its chroma 0.139 and its hue 17°. Its hue sits on the warm side of the wheel. The nearest named color is Wine Red (#7B0323), ΔE 0.008 away. White text reads best on it, at 11.22:1.
| Hue family | Reds |
| Lightness | dark (37%) |
| Chroma | moderately saturated (0.139) |
| Temperature | warm |
| Nearest name | Wine Red (#7B0323) |
| Black text | 1.87:1 |
| White text | 11.22:1 |
Values
| HEX | #780B23 |
| RGB | rgb(120, 11, 35) |
| HSL | hsl(347, 83%, 26%) |
| OKLCH | oklch(36.9% 0.139 17.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #780B23 | 11.22:1 | AAA | Lc -98.2 | Preferred for body text |
| Black text on #780B23 | 1.87:1 | Fails | Lc 9.7 | Not readable |
| #780B23 text on white | 11.22:1 | AAA | Lc 94.2 | Preferred for body text |
| #780B23 text on black | 1.87:1 | Fails | Lc -8.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FFF2F2
oklch(97.1% 0.014 17.4)
-
Step 100
100
#FEE2E2
oklch(93.6% 0.031 17.7)
-
Step 200
200
#FDCACB
oklch(88.4% 0.058 17)
-
Step 300
300
#FDA5A8
oklch(81% 0.105 17.4)
-
Step 400
400
#F76E7A
oklch(70.7% 0.168 17.1)
-
Step 500
500
#EE3B58
oklch(63.1% 0.213 17.3)
-
Step 600
600
#D60040
oklch(55.6% 0.222 17.4)
-
Step 700
700
#B50035
oklch(49% 0.196 17.2)
-
Step 800
800
#96002A
oklch(42.7% 0.171 17.4)
-
Step 900
900 (this color)
#780B23
oklch(36.9% 0.139 17.3)
-
Step 950
950
#480D16
oklch(26.9% 0.088 17.1)
#780B23 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2F2D23 | 0.156 |
| Deuteranopia (no green cones) | #4A4320 | 0.142 |
| Tritanopia (no blue cones) | #840017 | 0.029 |
| Achromatopsia (no color) | #3B3B3B | 0.140 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #780B23
#780B23
oklch(36.9% 0.139 17.3)
- #00494B
#00494B
oklch(36.8% 0.063 197.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #780B23, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Wine Red #7B0323 ΔE 0.008
- Bordeaux #7B002C ΔE 0.018
- Blood #770001 ΔE 0.032
- Maroon #800000 ΔE 0.035
- Reddy Brown #6E1005 ΔE 0.040
- Claret #680018 ΔE 0.043
- Merlot #730039 ΔE 0.043
- Wine #80013F ΔE 0.048
Use #780B23 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.