#780344
Closest named color: Wine (#80013F). oklch(37.5% 0.151 355.7), rgb(120, 3, 68).
Aa
White text reads best on this color (11.08:1).
About this color
#780344 is a dark, vivid red. In OKLCH its lightness is 38%, its chroma 0.151 and its hue 356°. Its hue sits on the warm side of the wheel. The nearest named color is Wine (#80013F), ΔE 0.021 away. White text reads best on it, at 11.08:1.
| Hue family | Reds |
| Lightness | dark (38%) |
| Chroma | vivid (0.151) |
| Temperature | warm |
| Nearest name | Wine (#80013F) |
| Black text | 1.89:1 |
| White text | 11.08:1 |
Values
| HEX | #780344 |
| RGB | rgb(120, 3, 68) |
| HSL | hsl(327, 95%, 24%) |
| OKLCH | oklch(37.5% 0.151 355.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #780344 | 11.08:1 | AAA | Lc -97.7 | Preferred for body text |
| Black text on #780344 | 1.89:1 | Fails | Lc 10.3 | Not readable |
| #780344 text on white | 11.08:1 | AAA | Lc 93.7 | Preferred for body text |
| #780344 text on black | 1.89:1 | Fails | Lc -8.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FFF1F6
oklch(97.1% 0.016 353.6)
-
Step 100
100
#FDE1EB
oklch(93.5% 0.033 354.1)
-
Step 200
200
#FCC9DB
oklch(88.6% 0.062 355.3)
-
Step 300
300
#FBA1C3
oklch(80.8% 0.114 355.7)
-
Step 400
400
#F468A5
oklch(70.7% 0.182 355.6)
-
Step 500
500
#EB2F8F
oklch(63.1% 0.232 355.6)
-
Step 600
600
#CE0078
oklch(55.5% 0.228 355.7)
-
Step 700
700
#AF0065
oklch(49.2% 0.201 355.8)
-
Step 800
800
#900052
oklch(42.6% 0.175 355.8)
-
Step 900
900 (this color)
#780344
oklch(37.5% 0.151 355.7)
-
Step 950
950
#470928
oklch(26.9% 0.096 355.6)
#780344 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #242F45 | 0.173 |
| Deuteranopia (no green cones) | #434342 | 0.152 |
| Tritanopia (no blue cones) | #830026 | 0.056 |
| Achromatopsia (no color) | #3C3C3C | 0.152 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #780344
#780344
oklch(37.5% 0.151 355.7)
- #004D3F
#004D3F
oklch(37.5% 0.071 175.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #780344, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Wine #80013F ΔE 0.021
- Merlot #730039 ΔE 0.021
- Velvet #750851 ΔE 0.023
- Red Purple #820747 ΔE 0.024
- Rich Purple #720058 ΔE 0.040
- Bordeaux #7B002C ΔE 0.040
- Wine Red #7B0323 ΔE 0.054
- Red Wine #8C0034 ΔE 0.054
Use #780344 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.