#77305D
Closest named color: Brownish Purple (#76424E). oklch(42.4% 0.114 344.1), rgb(119, 48, 93).
Aa
White text reads best on this color (8.87:1).
About this color
#77305D is a dark, moderately saturated purple. In OKLCH its lightness is 42%, its chroma 0.114 and its hue 344°. Its hue sits on the warm side of the wheel. The nearest named color is Brownish Purple (#76424E), ΔE 0.057 away. White text reads best on it, at 8.87:1.
| Hue family | Purples |
| Lightness | dark (42%) |
| Chroma | moderately saturated (0.114) |
| Temperature | warm |
| Nearest name | Brownish Purple (#76424E) |
| Black text | 2.36:1 |
| White text | 8.87:1 |
Values
| HEX | #77305D |
| RGB | rgb(119, 48, 93) |
| HSL | hsl(322, 43%, 33%) |
| OKLCH | oklch(42.4% 0.114 344.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #77305D | 8.87:1 | AAA | Lc -94.3 | Preferred for body text |
| Black text on #77305D | 2.36:1 | Fails | Lc 14.2 | Not readable |
| #77305D text on white | 8.87:1 | AAA | Lc 89.8 | Fine for body text |
| #77305D text on black | 2.36:1 | Fails | Lc -12.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FAF3F7
oklch(97.1% 0.009 341.8)
-
Step 100
100
#F4E5ED
oklch(93.6% 0.019 344)
-
Step 200
200
#ECD0DF
oklch(88.5% 0.037 344.3)
-
Step 300
300
#E1B0CB
oklch(80.9% 0.067 344.5)
-
Step 400
400
#D085B1
oklch(70.7% 0.107 344.1)
-
Step 500
500
#C1659D
oklch(63.1% 0.135 344.3)
-
Step 600
600
#AC4A88
oklch(55.6% 0.147 344.1)
-
Step 700
700
#943A73
oklch(49.1% 0.138 344.5)
-
Step 800
800 (this color)
#77305D
oklch(42.4% 0.114 344.1)
-
Step 900
900
#612C4D
oklch(37.7% 0.088 344)
-
Step 950
950
#391A2D
oklch(26.9% 0.057 344)
#77305D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #36425E | 0.122 |
| Deuteranopia (no green cones) | #4A4E5B | 0.109 |
| Tritanopia (no blue cones) | #7E3042 | 0.048 |
| Achromatopsia (no color) | #4A4A4A | 0.115 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #77305D
#77305D
oklch(42.4% 0.114 344.1)
- #005D41
#005D41
oklch(42.4% 0.09 164.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #77305D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Brownish Purple #76424E ΔE 0.057
- Red Purple #820747 ΔE 0.059
- Velvet #750851 ΔE 0.061
- Mulberry #920A4E ΔE 0.067
- Wine #80013F ΔE 0.068
- Purple Brown #673A3F ΔE 0.068
- Rich Purple #720058 ΔE 0.070
- Berry #990F4B ΔE 0.077
Use #77305D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.