#772C31
Closest named color: Purple Brown (#673A3F). oklch(40.3% 0.105 19.2), rgb(119, 44, 49).
Aa
White text reads best on this color (9.59:1).
About this color
#772C31 is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.105 and its hue 19°. Its hue sits on the warm side of the wheel. The nearest named color is Purple Brown (#673A3F), ΔE 0.042 away. White text reads best on it, at 9.59:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.105) |
| Temperature | warm |
| Nearest name | Purple Brown (#673A3F) |
| Black text | 2.18:1 |
| White text | 9.59:1 |
Values
| HEX | #772C31 |
| RGB | rgb(119, 44, 49) |
| HSL | hsl(356, 46%, 32%) |
| OKLCH | oklch(40.3% 0.105 19.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #772C31 | 9.59:1 | AAA | Lc -95.9 | Preferred for body text |
| Black text on #772C31 | 2.18:1 | Fails | Lc 12.4 | Not readable |
| #772C31 text on white | 9.59:1 | AAA | Lc 91.6 | Preferred for body text |
| #772C31 text on black | 2.18:1 | Fails | Lc -10.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F3
oklch(97% 0.009 17.3)
-
Step 100
100
#F6E5E5
oklch(93.5% 0.019 17.5)
-
Step 200
200
#EFD1D0
oklch(88.5% 0.034 20.1)
-
Step 300
300
#E6B1B1
oklch(80.9% 0.062 18.5)
-
Step 400
400
#D78788
oklch(70.7% 0.099 19)
-
Step 500
500
#CA676B
oklch(63.1% 0.126 18.8)
-
Step 600
600
#B54C52
oklch(55.5% 0.137 19.2)
-
Step 700
700
#9C3D43
oklch(49.2% 0.127 19.3)
-
Step 800
800 (this color)
#772C31
oklch(40.3% 0.105 19.2)
-
Step 900
900
#662D30
oklch(37.6% 0.082 18.6)
-
Step 950
950
#3C1B1C
oklch(27% 0.052 19.2)
#772C31 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3E3B31 | 0.114 |
| Deuteranopia (no green cones) | #514B2F | 0.106 |
| Tritanopia (no blue cones) | #821F2E | 0.028 |
| Achromatopsia (no color) | #454545 | 0.106 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #772C31
#772C31
oklch(40.3% 0.105 19.2)
- #005357
#005357
oklch(40.2% 0.068 200.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #772C31, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Purple Brown #673A3F ΔE 0.042
- Chestnut #742802 ΔE 0.047
- Wine Red #7B0323 ΔE 0.052
- Red Brown #8B2E16 ΔE 0.054
- Bordeaux #7B002C ΔE 0.056
- Brownish Purple #76424E ΔE 0.057
- Maroon #800000 ΔE 0.060
- Red Wine #8C0034 ΔE 0.062
Use #772C31 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.