#77255B
Closest named color: Velvet (#750851). oklch(40.9% 0.13 344), rgb(119, 37, 91).
Aa
White text reads best on this color (9.54:1).
About this color
#77255B is a dark, moderately saturated purple. In OKLCH its lightness is 41%, its chroma 0.130 and its hue 344°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.039 away. White text reads best on it, at 9.54:1.
| Hue family | Purples |
| Lightness | dark (41%) |
| Chroma | moderately saturated (0.130) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 2.20:1 |
| White text | 9.54:1 |
Values
| HEX | #77255B |
| RGB | rgb(119, 37, 91) |
| HSL | hsl(320, 53%, 31%) |
| OKLCH | oklch(40.9% 0.13 344) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #77255B | 9.54:1 | AAA | Lc -95.6 | Preferred for body text |
| Black text on #77255B | 2.20:1 | Fails | Lc 12.7 | Not readable |
| #77255B text on white | 9.54:1 | AAA | Lc 91.3 | Preferred for body text |
| #77255B text on black | 2.20:1 | Fails | Lc -11.1 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 800.
-
Step 50
50
#FBF3F7
oklch(97.1% 0.01 345.4)
-
Step 100
100
#F5E4ED
oklch(93.5% 0.022 344.2)
-
Step 200
200
#EECFE0
oklch(88.5% 0.041 343.8)
-
Step 300
300
#E5ADCD
oklch(80.9% 0.077 343.7)
-
Step 400
400
#D581B3
oklch(70.7% 0.12 344.1)
-
Step 500
500
#C85EA0
oklch(63.1% 0.155 344.2)
-
Step 600
600
#B3418B
oklch(55.6% 0.168 344.1)
-
Step 700
700
#9A3276
oklch(49.2% 0.157 344.3)
-
Step 800
800 (this color)
#77255B
oklch(40.9% 0.13 344)
-
Step 900
900
#65284F
oklch(37.8% 0.101 343.8)
-
Step 950
950
#3B182E
oklch(26.9% 0.064 343.7)
#77255B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2D3D5D | 0.142 |
| Deuteranopia (no green cones) | #454A59 | 0.125 |
| Tritanopia (no blue cones) | #7F253C | 0.056 |
| Achromatopsia (no color) | #454545 | 0.131 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #77255B
#77255B
oklch(40.9% 0.13 344)
- #00583D
#00583D
oklch(40.8% 0.087 164.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #77255B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.039
- Red Purple #820747 ΔE 0.045
- Rich Purple #720058 ΔE 0.049
- Wine #80013F ΔE 0.054
- Mulberry #920A4E ΔE 0.060
- Merlot #730039 ΔE 0.065
- Grape Purple #5D1451 ΔE 0.070
- Berry #990F4B ΔE 0.075
Use #77255B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.