#771F51

Closest named color: Velvet (#750851). oklch(39.8% 0.132 349.9), rgb(119, 31, 81).

Aa

White text reads best on this color (10.00:1).

About this color

#771F51 is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.132 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.030 away. White text reads best on it, at 10.00:1.

Hue familyReds
Lightnessdark (40%)
Chromamoderately saturated (0.132)
Temperaturewarm
Nearest nameVelvet (#750851)
Black text2.09:1
White text10.00:1

Values

HEX#771F51
RGBrgb(119, 31, 81)
HSLhsl(326, 59%, 29%)
OKLCHoklch(39.8% 0.132 349.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #771F51 10.00:1 AAA Lc -96.5 Preferred for body text
Black text on #771F51 2.09:1 Fails Lc 11.7 Not readable
#771F51 text on white 10.00:1 AAA Lc 92.3 Preferred for body text
#771F51 text on black 2.09:1 Fails Lc -10.2 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #FDF2F7

    oklch(97.1% 0.013 347.9)

  2. Step 100

    100

    #FAE3EC

    oklch(93.7% 0.028 352)

  3. Step 200

    200

    #F7CBDE

    oklch(88.5% 0.055 350.5)

  4. Step 300

    300

    #F2A6CA

    oklch(80.9% 0.1 349.6)

  5. Step 400

    400

    #E773AF

    oklch(70.7% 0.158 349.6)

  6. Step 500

    500

    #DC469B

    oklch(63% 0.203 349.6)

  7. Step 600

    600

    #C81985

    oklch(55.7% 0.22 350.1)

  8. Step 700

    700

    #AC0171

    oklch(49.1% 0.205 349.8)

  9. Step 800

    800

    #8C0D5C

    oklch(42.8% 0.17 349.9)

  10. Step 900

    900 (this color)

    #771F51

    oklch(39.8% 0.132 349.9)

  11. Step 950

    950

    #42102C

    oklch(26.9% 0.084 349.7)

Export this scale for Tailwind in the Tailwind colors tool

#771F51 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#2C38520.147
Deuteranopia (no green cones)#46484F0.130
Tritanopia (no blue cones)#801A350.049
Achromatopsia (no color)#4242420.133

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #771F51

    #771F51

    oklch(39.8% 0.132 349.9)

  • #005440

    #005440

    oklch(39.7% 0.079 169.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #771F51

    #771F51

    oklch(39.8% 0.132 349.9)

  • #652972

    #652972

    oklch(39.8% 0.132 320.1)

  • #7F1D28

    #7F1D28

    oklch(39.8% 0.132 19.8)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #771F51

    #771F51

    oklch(39.8% 0.132 349.9)

  • #165600

    #165600

    oklch(39.7% 0.128 139.9)

  • #005255

    #005255

    oklch(39.8% 0.068 199.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #771F51

    #771F51

    oklch(39.8% 0.132 349.9)

  • #4A4A00

    #4A4A00

    oklch(39.6% 0.086 109.8)

  • #004E69

    #004E69

    oklch(39.7% 0.079 230)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #771F51

    #771F51

    oklch(39.8% 0.132 349.9)

  • #5E4100

    #5E4100

    oklch(39.8% 0.082 79.9)

  • #005440

    #005440

    oklch(39.7% 0.079 169.8)

  • #16438C

    #16438C

    oklch(39.8% 0.131 259.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #771F51, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #771F51 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.