#771F4F

Closest named color: Red Purple (#820747). oklch(39.7% 0.131 351.3), rgb(119, 31, 79).

Aa

White text reads best on this color (10.03:1).

About this color

#771F4F is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.131 and its hue 351°. Its hue sits on the warm side of the wheel. The nearest named color is Red Purple (#820747), ΔE 0.031 away. White text reads best on it, at 10.03:1.

Hue familyReds
Lightnessdark (40%)
Chromamoderately saturated (0.131)
Temperaturewarm
Nearest nameRed Purple (#820747)
Black text2.09:1
White text10.03:1

Values

HEX#771F4F
RGBrgb(119, 31, 79)
HSLhsl(327, 59%, 29%)
OKLCHoklch(39.7% 0.131 351.3)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #771F4F 10.03:1 AAA Lc -96.5 Preferred for body text
Black text on #771F4F 2.09:1 Fails Lc 11.6 Not readable
#771F4F text on white 10.03:1 AAA Lc 92.3 Preferred for body text
#771F4F text on black 2.09:1 Fails Lc -10.1 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #FDF2F6

    oklch(97.1% 0.013 353.1)

  2. Step 100

    100

    #FAE3EC

    oklch(93.7% 0.028 352)

  3. Step 200

    200

    #F7CBDD

    oklch(88.5% 0.055 351.8)

  4. Step 300

    300

    #F2A6C8

    oklch(80.8% 0.099 351.1)

  5. Step 400

    400

    #E873AC

    oklch(70.7% 0.157 351.4)

  6. Step 500

    500

    #DD4798

    oklch(63.1% 0.201 351.1)

  7. Step 600

    600

    #C81A82

    oklch(55.6% 0.218 351.3)

  8. Step 700

    700

    #AC026E

    oklch(49% 0.203 351.1)

  9. Step 800

    800

    #8C0E5A

    oklch(42.7% 0.168 351)

  10. Step 900

    900 (this color)

    #771F4F

    oklch(39.7% 0.131 351.3)

  11. Step 950

    950

    #42112B

    oklch(27% 0.082 351.2)

Export this scale for Tailwind in the Tailwind colors tool

#771F4F with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#2D38500.146
Deuteranopia (no green cones)#46484D0.130
Tritanopia (no blue cones)#8019340.047
Achromatopsia (no color)#4242420.132

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #771F4F

    #771F4F

    oklch(39.7% 0.131 351.3)

  • #005441

    #005441

    oklch(39.7% 0.078 170.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #771F4F

    #771F4F

    oklch(39.7% 0.131 351.3)

  • #652870

    #652870

    oklch(39.6% 0.131 321.3)

  • #7E1E26

    #7E1E26

    oklch(39.6% 0.13 21.2)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #771F4F

    #771F4F

    oklch(39.7% 0.131 351.3)

  • #0D5700

    #0D5700

    oklch(39.8% 0.132 141.2)

  • #005156

    #005156

    oklch(39.6% 0.067 202)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #771F4F

    #771F4F

    oklch(39.7% 0.131 351.3)

  • #494B00

    #494B00

    oklch(39.8% 0.088 111.5)

  • #004E6A

    #004E6A

    oklch(39.8% 0.08 231)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #771F4F

    #771F4F

    oklch(39.7% 0.131 351.3)

  • #5D4100

    #5D4100

    oklch(39.6% 0.082 80.8)

  • #005441

    #005441

    oklch(39.7% 0.078 170.8)

  • #1A428C

    #1A428C

    oklch(39.7% 0.131 261.4)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #771F4F, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #771F4F in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.