#771F4E
Closest named color: Red Purple (#820747). oklch(39.6% 0.13 351.9), rgb(119, 31, 78).
Aa
White text reads best on this color (10.04:1).
About this color
#771F4E is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.130 and its hue 352°. Its hue sits on the warm side of the wheel. The nearest named color is Red Purple (#820747), ΔE 0.030 away. White text reads best on it, at 10.04:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.130) |
| Temperature | warm |
| Nearest name | Red Purple (#820747) |
| Black text | 2.09:1 |
| White text | 10.04:1 |
Values
| HEX | #771F4E |
| RGB | rgb(119, 31, 78) |
| HSL | hsl(328, 59%, 29%) |
| OKLCH | oklch(39.6% 0.13 351.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #771F4E | 10.04:1 | AAA | Lc -96.6 | Preferred for body text |
| Black text on #771F4E | 2.09:1 | Fails | Lc 11.6 | Not readable |
| #771F4E text on white | 10.04:1 | AAA | Lc 92.4 | Preferred for body text |
| #771F4E text on black | 2.09:1 | Fails | Lc -10.1 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#FAE3EC
oklch(93.7% 0.028 352)
-
Step 200
200
#F7CBDD
oklch(88.5% 0.055 351.8)
-
Step 300
300
#F2A7C7
oklch(81% 0.097 352.2)
-
Step 400
400
#E873AB
oklch(70.7% 0.157 351.9)
-
Step 500
500
#DD4796
oklch(63.1% 0.2 351.9)
-
Step 600
600
#C81A80
oklch(55.5% 0.217 352)
-
Step 700
700
#AD036D
oklch(49.2% 0.203 351.9)
-
Step 800
800
#8C0E58
oklch(42.6% 0.167 352.1)
-
Step 900
900 (this color)
#771F4E
oklch(39.6% 0.13 351.9)
-
Step 950
950
#43112B
oklch(27.1% 0.083 351.9)
#771F4E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2E384F | 0.145 |
| Deuteranopia (no green cones) | #47484C | 0.129 |
| Tritanopia (no blue cones) | #801933 | 0.047 |
| Achromatopsia (no color) | #424242 | 0.132 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #771F4E
#771F4E
oklch(39.6% 0.13 351.9)
- #005442
#005442
oklch(39.7% 0.077 171.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #771F4E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Purple #820747 ΔE 0.030
- Velvet #750851 ΔE 0.032
- Wine #80013F ΔE 0.036
- Merlot #730039 ΔE 0.045
- Rich Purple #720058 ΔE 0.047
- Bordeaux #7B002C ΔE 0.056
- Mulberry #920A4E ΔE 0.056
- Red Wine #8C0034 ΔE 0.059
Use #771F4E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.