#771A55
Closest named color: Velvet (#750851). oklch(39.5% 0.141 346.6), rgb(119, 26, 85).
Aa
White text reads best on this color (10.17:1).
About this color
#771A55 is a dark, vivid red. In OKLCH its lightness is 39%, its chroma 0.141 and its hue 347°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.021 away. White text reads best on it, at 10.17:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | vivid (0.141) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 2.06:1 |
| White text | 10.17:1 |
Values
| HEX | #771A55 |
| RGB | rgb(119, 26, 85) |
| HSL | hsl(322, 64%, 28%) |
| OKLCH | oklch(39.5% 0.141 346.6) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #771A55 | 10.17:1 | AAA | Lc -96.7 | Preferred for body text |
| Black text on #771A55 | 2.06:1 | Fails | Lc 11.4 | Not readable |
| #771A55 text on white | 10.17:1 | AAA | Lc 92.5 | Preferred for body text |
| #771A55 text on black | 2.06:1 | Fails | Lc -9.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F7
oklch(97.1% 0.013 347.9)
-
Step 100
100
#FAE2EE
oklch(93.6% 0.031 346)
-
Step 200
200
#F7CAE1
oklch(88.4% 0.059 346.2)
-
Step 300
300
#F3A5CE
oklch(80.9% 0.105 346.9)
-
Step 400
400
#E970B5
oklch(70.8% 0.168 346.9)
-
Step 500
500
#DE40A3
oklch(63.1% 0.215 346.6)
-
Step 600
600
#C9028E
oklch(55.6% 0.234 346.5)
-
Step 700
700
#AA0078
oklch(49% 0.207 346.3)
-
Step 800
800
#8D0062
oklch(42.7% 0.18 346.7)
-
Step 900
900 (this color)
#771A55
oklch(39.5% 0.141 346.6)
-
Step 950
950
#430F2F
oklch(27.1% 0.088 346.8)
#771A55 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #273757 | 0.157 |
| Deuteranopia (no green cones) | #434753 | 0.137 |
| Tritanopia (no blue cones) | #801735 | 0.057 |
| Achromatopsia (no color) | #414141 | 0.142 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #771A55
#771A55
oklch(39.5% 0.141 346.6)
- #00543D
#00543D
oklch(39.6% 0.081 166.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #771A55, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.021
- Red Purple #820747 ΔE 0.033
- Rich Purple #720058 ΔE 0.034
- Wine #80013F ΔE 0.042
- Merlot #730039 ΔE 0.050
- Mulberry #920A4E ΔE 0.058
- Grape Purple #5D1451 ΔE 0.061
- Bordeaux #7B002C ΔE 0.066
Use #771A55 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.