#770D3D
Closest named color: Merlot (#730039). oklch(37.6% 0.141 0.8), rgb(119, 13, 61).
Aa
White text reads best on this color (10.99:1).
About this color
#770D3D is a dark, vivid red. In OKLCH its lightness is 38%, its chroma 0.141 and its hue 1°. Its hue sits on the warm side of the wheel. The nearest named color is Merlot (#730039), ΔE 0.017 away. White text reads best on it, at 10.99:1.
| Hue family | Reds |
| Lightness | dark (38%) |
| Chroma | vivid (0.141) |
| Temperature | warm |
| Nearest name | Merlot (#730039) |
| Black text | 1.90:1 |
| White text | 10.99:1 |
Values
| HEX | #770D3D |
| RGB | rgb(119, 13, 61) |
| HSL | hsl(333, 80%, 26%) |
| OKLCH | oklch(37.6% 0.141 0.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #770D3D | 10.99:1 | AAA | Lc -97.9 | Preferred for body text |
| Black text on #770D3D | 1.90:1 | Fails | Lc 10.0 | Not readable |
| #770D3D text on white | 10.99:1 | AAA | Lc 93.9 | Preferred for body text |
| #770D3D text on black | 1.90:1 | Fails | Lc -8.7 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF2F5
oklch(97.1% 0.013 0.3)
-
Step 100
100
#FDE2E9
oklch(93.7% 0.031 0.2)
-
Step 200
200
#FCCAD7
oklch(88.6% 0.059 1)
-
Step 300
300
#FAA4BD
oklch(81% 0.106 0.8)
-
Step 400
400
#F26D9B
oklch(70.7% 0.169 0.6)
-
Step 500
500
#E93982
oklch(63.1% 0.217 0.8)
-
Step 600
600
#D1006C
oklch(55.7% 0.225 0.9)
-
Step 700
700
#B1005A
oklch(49.2% 0.199 1.1)
-
Step 800
800
#92004A
oklch(42.7% 0.173 0.6)
-
Step 900
900 (this color)
#770D3D
oklch(37.6% 0.141 0.8)
-
Step 950
950
#470C24
oklch(27.1% 0.091 0.8)
#770D3D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2A2F3E | 0.160 |
| Deuteranopia (no green cones) | #46433B | 0.142 |
| Tritanopia (no blue cones) | #820024 | 0.044 |
| Achromatopsia (no color) | #3C3C3C | 0.143 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #770D3D
#770D3D
oklch(37.6% 0.141 0.8)
- #004D43
#004D43
oklch(37.7% 0.068 180.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #770D3D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Merlot #730039 ΔE 0.017
- Wine #80013F ΔE 0.020
- Bordeaux #7B002C ΔE 0.027
- Red Purple #820747 ΔE 0.028
- Velvet #750851 ΔE 0.037
- Wine Red #7B0323 ΔE 0.040
- Red Wine #8C0034 ΔE 0.048
- Rich Purple #720058 ΔE 0.054
Use #770D3D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.