#76272D
Closest named color: Wine Red (#7B0323). oklch(39.4% 0.111 19.4), rgb(118, 39, 45).
Aa
White text reads best on this color (10.00:1).
About this color
#76272D is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.111 and its hue 19°. Its hue sits on the warm side of the wheel. The nearest named color is Wine Red (#7B0323), ΔE 0.043 away. White text reads best on it, at 10.00:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | moderately saturated (0.111) |
| Temperature | warm |
| Nearest name | Wine Red (#7B0323) |
| Black text | 2.09:1 |
| White text | 10.00:1 |
Values
| HEX | #76272D |
| RGB | rgb(118, 39, 45) |
| HSL | hsl(355, 50%, 31%) |
| OKLCH | oklch(39.4% 0.111 19.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #76272D | 10.00:1 | AAA | Lc -96.7 | Preferred for body text |
| Black text on #76272D | 2.09:1 | Fails | Lc 11.5 | Not readable |
| #76272D text on white | 10.00:1 | AAA | Lc 92.5 | Preferred for body text |
| #76272D text on black | 2.09:1 | Fails | Lc -10.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF3F2
oklch(97.2% 0.011 24.3)
-
Step 100
100
#FAE4E3
oklch(93.6% 0.024 20.7)
-
Step 200
200
#F6CECD
oklch(88.5% 0.045 19.7)
-
Step 300
300
#F2ABAB
oklch(80.9% 0.084 19.1)
-
Step 400
400
#E77C7F
oklch(70.7% 0.132 19.2)
-
Step 500
500
#DD555F
oklch(63.1% 0.17 19.1)
-
Step 600
600
#C83445
oklch(55.6% 0.184 19.5)
-
Step 700
700
#AD2437
oklch(49.2% 0.172 19.4)
-
Step 800
800
#8C212E
oklch(42.7% 0.142 19.2)
-
Step 900
900 (this color)
#76272D
oklch(39.4% 0.111 19.4)
-
Step 950
950
#421518
oklch(26.9% 0.07 19.2)
#76272D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #3B382D | 0.120 |
| Deuteranopia (no green cones) | #4F482B | 0.110 |
| Tritanopia (no blue cones) | #81172A | 0.029 |
| Achromatopsia (no color) | #424242 | 0.112 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #76272D
#76272D
oklch(39.4% 0.111 19.4)
- #005154
#005154
oklch(39.5% 0.067 199.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #76272D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Wine Red #7B0323 ΔE 0.043
- Chestnut #742802 ΔE 0.044
- Bordeaux #7B002C ΔE 0.048
- Purple Brown #673A3F ΔE 0.049
- Maroon #800000 ΔE 0.052
- Reddy Brown #6E1005 ΔE 0.054
- Blood #770001 ΔE 0.055
- Red Brown #8B2E16 ΔE 0.058
Use #76272D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.