#76174C
Closest named color: Velvet (#750851). oklch(38.6% 0.138 351.7), rgb(118, 23, 76).
Aa
White text reads best on this color (10.51:1).
About this color
#76174C is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.138 and its hue 352°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.021 away. White text reads best on it, at 10.51:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | moderately saturated (0.138) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 1.99:1 |
| White text | 10.51:1 |
Values
| HEX | #76174C |
| RGB | rgb(118, 23, 76) |
| HSL | hsl(327, 67%, 28%) |
| OKLCH | oklch(38.6% 0.138 351.7) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #76174C | 10.51:1 | AAA | Lc -97.3 | Preferred for body text |
| Black text on #76174C | 1.99:1 | Fails | Lc 10.7 | Not readable |
| #76174C text on white | 10.51:1 | AAA | Lc 93.2 | Preferred for body text |
| #76174C text on black | 1.99:1 | Fails | Lc -9.3 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#FBE2EC
oklch(93.6% 0.03 351.5)
-
Step 200
200
#F8CADD
oklch(88.4% 0.057 351.6)
-
Step 300
300
#F5A5C8
oklch(81% 0.104 351.8)
-
Step 400
400
#EB70AC
oklch(70.7% 0.165 351.6)
-
Step 500
500
#E14097
oklch(63.1% 0.211 351.8)
-
Step 600
600
#CC0182
oklch(55.6% 0.23 351.6)
-
Step 700
700
#AD006D
oklch(49.1% 0.204 351.8)
-
Step 800
800
#8F0059
oklch(42.7% 0.177 351.9)
-
Step 900
900 (this color)
#76174C
oklch(38.6% 0.138 351.7)
-
Step 950
950
#440F2B
oklch(27.1% 0.087 352)
#76174C with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #29344D | 0.155 |
| Deuteranopia (no green cones) | #44454A | 0.136 |
| Tritanopia (no blue cones) | #7F0E2F | 0.051 |
| Achromatopsia (no color) | #3F3F3F | 0.139 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #76174C
#76174C
oklch(38.6% 0.138 351.7)
- #00513F
#00513F
oklch(38.7% 0.076 171.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #76174C, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.021
- Red Purple #820747 ΔE 0.027
- Wine #80013F ΔE 0.031
- Merlot #730039 ΔE 0.035
- Rich Purple #720058 ΔE 0.038
- Bordeaux #7B002C ΔE 0.052
- Mulberry #920A4E ΔE 0.059
- Grape Purple #5D1451 ΔE 0.059
Use #76174C in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.