#76173D
Closest named color: Merlot (#730039). oklch(38.1% 0.132 2), rgb(118, 23, 61).
Aa
White text reads best on this color (10.71:1).
About this color
#76173D is a dark, moderately saturated red. In OKLCH its lightness is 38%, its chroma 0.132 and its hue 2°. Its hue sits on the warm side of the wheel. The nearest named color is Merlot (#730039), ΔE 0.026 away. White text reads best on it, at 10.71:1.
| Hue family | Reds |
| Lightness | dark (38%) |
| Chroma | moderately saturated (0.132) |
| Temperature | warm |
| Nearest name | Merlot (#730039) |
| Black text | 1.96:1 |
| White text | 10.71:1 |
Values
| HEX | #76173D |
| RGB | rgb(118, 23, 61) |
| HSL | hsl(336, 67%, 28%) |
| OKLCH | oklch(38.1% 0.132 2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #76173D | 10.71:1 | AAA | Lc -97.7 | Preferred for body text |
| Black text on #76173D | 1.96:1 | Fails | Lc 10.3 | Not readable |
| #76173D text on white | 10.71:1 | AAA | Lc 93.6 | Preferred for body text |
| #76173D text on black | 1.96:1 | Fails | Lc -8.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF2F5
oklch(97.1% 0.013 0.3)
-
Step 100
100
#FCE2E8
oklch(93.6% 0.03 2)
-
Step 200
200
#FACBD6
oklch(88.6% 0.055 2.6)
-
Step 300
300
#F7A6BB
oklch(81% 0.099 2.6)
-
Step 400
400
#EE7199
oklch(70.7% 0.159 1.8)
-
Step 500
500
#E44380
oklch(63.1% 0.202 1.9)
-
Step 600
600
#CF0D69
oklch(55.5% 0.219 2)
-
Step 700
700
#B10058
oklch(49.1% 0.198 2)
-
Step 800
800
#910548
oklch(42.6% 0.169 1.7)
-
Step 900
900 (this color)
#76173D
oklch(38.1% 0.132 2)
-
Step 950
950
#450F23
oklch(27% 0.084 2.1)
#76173D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2E323E | 0.148 |
| Deuteranopia (no green cones) | #47453B | 0.135 |
| Tritanopia (no blue cones) | #810228 | 0.038 |
| Achromatopsia (no color) | #3E3E3E | 0.133 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #76173D
#76173D
oklch(38.1% 0.132 2)
- #004E45
#004E45
oklch(38% 0.068 181.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #76173D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Merlot #730039 ΔE 0.026
- Wine #80013F ΔE 0.026
- Bordeaux #7B002C ΔE 0.029
- Red Purple #820747 ΔE 0.032
- Wine Red #7B0323 ΔE 0.039
- Velvet #750851 ΔE 0.043
- Red Wine #8C0034 ΔE 0.048
- Rich Purple #720058 ΔE 0.060
Use #76173D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.