#74244D
Closest named color: Red Purple (#820747). oklch(39.6% 0.12 352.3), rgb(116, 36, 77).
Aa
White text reads best on this color (9.98:1).
About this color
#74244D is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.120 and its hue 352°. Its hue sits on the warm side of the wheel. The nearest named color is Red Purple (#820747), ΔE 0.039 away. White text reads best on it, at 9.98:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.120) |
| Temperature | warm |
| Nearest name | Red Purple (#820747) |
| Black text | 2.10:1 |
| White text | 9.98:1 |
Values
| HEX | #74244D |
| RGB | rgb(116, 36, 77) |
| HSL | hsl(329, 53%, 30%) |
| OKLCH | oklch(39.6% 0.12 352.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #74244D | 9.98:1 | AAA | Lc -96.6 | Preferred for body text |
| Black text on #74244D | 2.10:1 | Fails | Lc 11.5 | Not readable |
| #74244D text on white | 9.98:1 | AAA | Lc 92.4 | Preferred for body text |
| #74244D text on black | 2.10:1 | Fails | Lc -10.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FCF2F6
oklch(97% 0.012 351)
-
Step 100
100
#F9E3EB
oklch(93.6% 0.026 353.5)
-
Step 200
200
#F5CCDC
oklch(88.5% 0.05 352.8)
-
Step 300
300
#EFA9C6
oklch(81% 0.09 352.7)
-
Step 400
400
#E378A9
oklch(70.7% 0.143 352.5)
-
Step 500
500
#D84F94
oklch(63.1% 0.184 352.5)
-
Step 600
600
#C32B7F
oklch(55.6% 0.2 352.2)
-
Step 700
700
#A81A6B
oklch(49.1% 0.187 352.3)
-
Step 800
800
#881A57
oklch(42.6% 0.154 352.2)
-
Step 900
900 (this color)
#74244D
oklch(39.6% 0.12 352.3)
-
Step 950
950
#41132A
oklch(27% 0.077 352.4)
#74244D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #30394E | 0.134 |
| Deuteranopia (no green cones) | #47484B | 0.120 |
| Tritanopia (no blue cones) | #7D1F35 | 0.043 |
| Achromatopsia (no color) | #424242 | 0.122 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #74244D
#74244D
oklch(39.6% 0.12 352.3)
- #005442
#005442
oklch(39.7% 0.077 171.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #74244D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Purple #820747 ΔE 0.039
- Velvet #750851 ΔE 0.040
- Wine #80013F ΔE 0.043
- Merlot #730039 ΔE 0.049
- Rich Purple #720058 ΔE 0.054
- Bordeaux #7B002C ΔE 0.058
- Mulberry #920A4E ΔE 0.063
- Red Wine #8C0034 ΔE 0.063
Use #74244D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.