#74244C
Closest named color: Red Purple (#820747). oklch(39.6% 0.12 353.1), rgb(116, 36, 76).
Aa
White text reads best on this color (10.00:1).
About this color
#74244C is a dark, moderately saturated red. In OKLCH its lightness is 40%, its chroma 0.120 and its hue 353°. Its hue sits on the warm side of the wheel. The nearest named color is Red Purple (#820747), ΔE 0.039 away. White text reads best on it, at 10.00:1.
| Hue family | Reds |
| Lightness | dark (40%) |
| Chroma | moderately saturated (0.120) |
| Temperature | warm |
| Nearest name | Red Purple (#820747) |
| Black text | 2.09:1 |
| White text | 10.00:1 |
Values
| HEX | #74244C |
| RGB | rgb(116, 36, 76) |
| HSL | hsl(330, 53%, 30%) |
| OKLCH | oklch(39.6% 0.12 353.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #74244C | 10.00:1 | AAA | Lc -96.6 | Preferred for body text |
| Black text on #74244C | 2.09:1 | Fails | Lc 11.5 | Not readable |
| #74244C text on white | 10.00:1 | AAA | Lc 92.4 | Preferred for body text |
| #74244C text on black | 2.09:1 | Fails | Lc -10.0 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#F9E3EB
oklch(93.6% 0.026 353.5)
-
Step 200
200
#F5CCDC
oklch(88.5% 0.05 352.8)
-
Step 300
300
#EFA9C5
oklch(80.9% 0.089 353.6)
-
Step 400
400
#E478A8
oklch(70.8% 0.144 353.4)
-
Step 500
500
#D84F93
oklch(63.1% 0.184 352.9)
-
Step 600
600
#C32B7D
oklch(55.5% 0.199 353)
-
Step 700
700
#A81B69
oklch(49.1% 0.185 353.3)
-
Step 800
800
#891B56
oklch(42.8% 0.154 353.3)
-
Step 900
900 (this color)
#74244C
oklch(39.6% 0.12 353.1)
-
Step 950
950
#41132A
oklch(27% 0.077 352.4)
#74244C with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #31394D | 0.132 |
| Deuteranopia (no green cones) | #47484A | 0.120 |
| Tritanopia (no blue cones) | #7D1F35 | 0.041 |
| Achromatopsia (no color) | #424242 | 0.121 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #74244C
#74244C
oklch(39.6% 0.12 353.1)
- #005443
#005443
oklch(39.7% 0.076 173)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #74244C, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Purple #820747 ΔE 0.039
- Velvet #750851 ΔE 0.040
- Wine #80013F ΔE 0.042
- Merlot #730039 ΔE 0.048
- Rich Purple #720058 ΔE 0.055
- Bordeaux #7B002C ΔE 0.056
- Red Wine #8C0034 ΔE 0.063
- Mulberry #920A4E ΔE 0.063
Use #74244C in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.