#741B48
Closest named color: Velvet (#750851). oklch(38.5% 0.13 354.2), rgb(116, 27, 72).
Aa
White text reads best on this color (10.53:1).
About this color
#741B48 is a dark, moderately saturated red. In OKLCH its lightness is 38%, its chroma 0.130 and its hue 354°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.030 away. White text reads best on it, at 10.53:1.
| Hue family | Reds |
| Lightness | dark (38%) |
| Chroma | moderately saturated (0.130) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 1.99:1 |
| White text | 10.53:1 |
Values
| HEX | #741B48 |
| RGB | rgb(116, 27, 72) |
| HSL | hsl(330, 62%, 28%) |
| OKLCH | oklch(38.5% 0.13 354.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #741B48 | 10.53:1 | AAA | Lc -97.5 | Preferred for body text |
| Black text on #741B48 | 1.99:1 | Fails | Lc 10.5 | Not readable |
| #741B48 text on white | 10.53:1 | AAA | Lc 93.4 | Preferred for body text |
| #741B48 text on black | 1.99:1 | Fails | Lc -9.1 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#FAE3EB
oklch(93.7% 0.027 354.5)
-
Step 200
200
#F7CBDB
oklch(88.5% 0.054 354.4)
-
Step 300
300
#F3A6C5
oklch(80.8% 0.098 353.7)
-
Step 400
400
#E973A7
oklch(70.7% 0.156 354.1)
-
Step 500
500
#DE4791
oklch(63.1% 0.198 354.2)
-
Step 600
600
#CA1A7B
oklch(55.7% 0.216 354.5)
-
Step 700
700
#AE0268
oklch(49.2% 0.201 354.3)
-
Step 800
800
#8D0E55
oklch(42.7% 0.167 354)
-
Step 900
900 (this color)
#741B48
oklch(38.5% 0.13 354.2)
-
Step 950
950
#431129
oklch(27.1% 0.082 354.3)
#741B48 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2C3549 | 0.145 |
| Deuteranopia (no green cones) | #454546 | 0.129 |
| Tritanopia (no blue cones) | #7D122F | 0.044 |
| Achromatopsia (no color) | #3F3F3F | 0.131 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #741B48
#741B48
oklch(38.5% 0.13 354.2)
- #005041
#005041
oklch(38.5% 0.073 174.5)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #741B48, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.030
- Red Purple #820747 ΔE 0.031
- Wine #80013F ΔE 0.032
- Merlot #730039 ΔE 0.033
- Rich Purple #720058 ΔE 0.047
- Bordeaux #7B002C ΔE 0.047
- Wine Red #7B0323 ΔE 0.058
- Red Wine #8C0034 ΔE 0.059
Use #741B48 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.