#741B27
Closest named color: Wine Red (#7B0323). oklch(37.5% 0.122 18.1), rgb(116, 27, 39).
Aa
White text reads best on this color (10.88:1).
About this color
#741B27 is a dark, moderately saturated red. In OKLCH its lightness is 37%, its chroma 0.122 and its hue 18°. Its hue sits on the warm side of the wheel. The nearest named color is Wine Red (#7B0323), ΔE 0.025 away. White text reads best on it, at 10.88:1.
| Hue family | Reds |
| Lightness | dark (37%) |
| Chroma | moderately saturated (0.122) |
| Temperature | warm |
| Nearest name | Wine Red (#7B0323) |
| Black text | 1.92:1 |
| White text | 10.88:1 |
Values
| HEX | #741B27 |
| RGB | rgb(116, 27, 39) |
| HSL | hsl(352, 62%, 28%) |
| OKLCH | oklch(37.5% 0.122 18.1) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #741B27 | 10.88:1 | AAA | Lc -98.1 | Preferred for body text |
| Black text on #741B27 | 1.92:1 | Fails | Lc 9.8 | Not readable |
| #741B27 text on white | 10.88:1 | AAA | Lc 94.1 | Preferred for body text |
| #741B27 text on black | 1.92:1 | Fails | Lc -8.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF2F2
oklch(97.1% 0.013 17.4)
-
Step 100
100
#FBE3E3
oklch(93.5% 0.026 17.6)
-
Step 200
200
#F9CCCC
oklch(88.4% 0.051 18.2)
-
Step 300
300
#F6A9AA
oklch(80.9% 0.091 18.4)
-
Step 400
400
#EE777D
oklch(70.8% 0.147 18.4)
-
Step 500
500
#E44C5D
oklch(63.1% 0.187 18)
-
Step 600
600
#CF2343
oklch(55.5% 0.203 18.1)
-
Step 700
700
#B31035
oklch(49.1% 0.189 18.1)
-
Step 800
800
#91152C
oklch(42.7% 0.156 18.2)
-
Step 900
900 (this color)
#741B27
oklch(37.5% 0.122 18.1)
-
Step 950
950
#451217
oklch(27% 0.078 18.5)
#741B27 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #343127 | 0.134 |
| Deuteranopia (no green cones) | #4A4424 | 0.125 |
| Tritanopia (no blue cones) | #800020 | 0.031 |
| Achromatopsia (no color) | #3D3D3D | 0.123 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #741B27
#741B27
oklch(37.5% 0.122 18.1)
- #004B4D
#004B4D
oklch(37.5% 0.064 197.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #741B27, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Wine Red #7B0323 ΔE 0.025
- Bordeaux #7B002C ΔE 0.031
- Reddy Brown #6E1005 ΔE 0.039
- Blood #770001 ΔE 0.039
- Maroon #800000 ΔE 0.042
- Claret #680018 ΔE 0.048
- Merlot #730039 ΔE 0.049
- Chestnut #742802 ΔE 0.050
Use #741B27 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.