#74054B
Closest named color: Velvet (#750851). oklch(37.1% 0.151 350), rgb(116, 5, 75).
Aa
White text reads best on this color (11.25:1).
About this color
#74054B is a dark, vivid red. In OKLCH its lightness is 37%, its chroma 0.151 and its hue 350°. Its hue sits on the warm side of the wheel. The nearest named color is Velvet (#750851), ΔE 0.010 away. White text reads best on it, at 11.25:1.
| Hue family | Reds |
| Lightness | dark (37%) |
| Chroma | vivid (0.151) |
| Temperature | warm |
| Nearest name | Velvet (#750851) |
| Black text | 1.86:1 |
| White text | 11.25:1 |
Values
| HEX | #74054B |
| RGB | rgb(116, 5, 75) |
| HSL | hsl(322, 92%, 24%) |
| OKLCH | oklch(37.1% 0.151 350) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #74054B | 11.25:1 | AAA | Lc -98.2 | Preferred for body text |
| Black text on #74054B | 1.86:1 | Fails | Lc 9.8 | Not readable |
| #74054B text on white | 11.25:1 | AAA | Lc 94.2 | Preferred for body text |
| #74054B text on black | 1.86:1 | Fails | Lc -8.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF2F7
oklch(97.2% 0.014 350.1)
-
Step 100
100
#FCE1ED
oklch(93.5% 0.033 349.1)
-
Step 200
200
#FAC9DF
oklch(88.5% 0.062 349.7)
-
Step 300
300
#F8A2CB
oklch(80.9% 0.113 349.9)
-
Step 400
400
#F06AB0
oklch(70.7% 0.181 350.2)
-
Step 500
500
#E6339D
oklch(63.1% 0.231 349.8)
-
Step 600
600
#CB0086
oklch(55.5% 0.232 349.9)
-
Step 700
700
#AC0071
oklch(49.1% 0.205 349.8)
-
Step 800
800
#8E005C
oklch(42.6% 0.178 350.1)
-
Step 900
900 (this color)
#74054B
oklch(37.1% 0.151 350)
-
Step 950
950
#460B2D
oklch(27.1% 0.095 350.2)
#74054B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #1F2F4D | 0.172 |
| Deuteranopia (no green cones) | #3F4149 | 0.148 |
| Tritanopia (no blue cones) | #7D002A | 0.060 |
| Achromatopsia (no color) | #3B3B3B | 0.152 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #74054B
#74054B
oklch(37.1% 0.151 350)
- #004C3A
#004C3A
oklch(37.1% 0.073 170.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #74054B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Velvet #750851 ΔE 0.010
- Rich Purple #720058 ΔE 0.025
- Merlot #730039 ΔE 0.030
- Red Purple #820747 ΔE 0.034
- Wine #80013F ΔE 0.035
- Grape Purple #5D1451 ΔE 0.052
- Bordeaux #7B002C ΔE 0.055
- Mulberry #920A4E ΔE 0.069
Use #74054B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.