#732731
Closest named color: Wine Red (#7B0323). oklch(38.9% 0.107 15.8), rgb(115, 39, 49).
Aa
White text reads best on this color (10.17:1).
About this color
#732731 is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.107 and its hue 16°. Its hue sits on the warm side of the wheel. The nearest named color is Wine Red (#7B0323), ΔE 0.043 away. White text reads best on it, at 10.17:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | moderately saturated (0.107) |
| Temperature | warm |
| Nearest name | Wine Red (#7B0323) |
| Black text | 2.06:1 |
| White text | 10.17:1 |
Values
| HEX | #732731 |
| RGB | rgb(115, 39, 49) |
| HSL | hsl(352, 49%, 30%) |
| OKLCH | oklch(38.9% 0.107 15.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #732731 | 10.17:1 | AAA | Lc -97.1 | Preferred for body text |
| Black text on #732731 | 2.06:1 | Fails | Lc 11.0 | Not readable |
| #732731 text on white | 10.17:1 | AAA | Lc 92.9 | Preferred for body text |
| #732731 text on black | 2.06:1 | Fails | Lc -9.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF3F3
oklch(97.2% 0.011 17.3)
-
Step 100
100
#F9E4E5
oklch(93.6% 0.023 14.3)
-
Step 200
200
#F5CECF
oklch(88.5% 0.044 16.3)
-
Step 300
300
#F0ACAF
oklch(80.9% 0.08 16.1)
-
Step 400
400
#E57D85
oklch(70.7% 0.128 16)
-
Step 500
500
#DA5767
oklch(63% 0.164 15.8)
-
Step 600
600
#C5374F
oklch(55.6% 0.178 15.7)
-
Step 700
700
#AA2740
oklch(49.1% 0.166 15.6)
-
Step 800
800
#8A2335
oklch(42.7% 0.137 15.5)
-
Step 900
900 (this color)
#732731
oklch(38.9% 0.107 15.8)
-
Step 950
950
#41161B
oklch(26.9% 0.067 15.7)
#732731 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #393731 | 0.117 |
| Deuteranopia (no green cones) | #4D472F | 0.107 |
| Tritanopia (no blue cones) | #7E192B | 0.028 |
| Achromatopsia (no color) | #414141 | 0.108 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #732731
#732731
oklch(38.9% 0.107 15.8)
- #005050
#005050
oklch(39% 0.067 194.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #732731, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Wine Red #7B0323 ΔE 0.043
- Purple Brown #673A3F ΔE 0.046
- Bordeaux #7B002C ΔE 0.046
- Chestnut #742802 ΔE 0.051
- Reddy Brown #6E1005 ΔE 0.056
- Maroon #800000 ΔE 0.058
- Blood #770001 ΔE 0.058
- Merlot #730039 ΔE 0.059
Use #732731 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.