#732348
Closest named color: Red Purple (#820747). oklch(39.2% 0.118 355.5), rgb(115, 35, 72).
Aa
White text reads best on this color (10.17:1).
About this color
#732348 is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.118 and its hue 355°. Its hue sits on the warm side of the wheel. The nearest named color is Red Purple (#820747), ΔE 0.040 away. White text reads best on it, at 10.17:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | moderately saturated (0.118) |
| Temperature | warm |
| Nearest name | Red Purple (#820747) |
| Black text | 2.06:1 |
| White text | 10.17:1 |
Values
| HEX | #732348 |
| RGB | rgb(115, 35, 72) |
| HSL | hsl(332, 53%, 29%) |
| OKLCH | oklch(39.2% 0.118 355.5) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #732348 | 10.17:1 | AAA | Lc -97.0 | Preferred for body text |
| Black text on #732348 | 2.06:1 | Fails | Lc 11.1 | Not readable |
| #732348 text on white | 10.17:1 | AAA | Lc 92.8 | Preferred for body text |
| #732348 text on black | 2.06:1 | Fails | Lc -9.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F6
oklch(97.1% 0.013 353.1)
-
Step 100
100
#F9E3EA
oklch(93.6% 0.026 356.3)
-
Step 200
200
#F5CCDA
oklch(88.4% 0.049 355.6)
-
Step 300
300
#EFA9C3
oklch(80.9% 0.088 355.2)
-
Step 400
400
#E478A4
oklch(70.7% 0.142 355.6)
-
Step 500
500
#D9508E
oklch(63.1% 0.181 355.5)
-
Step 600
600
#C42C78
oklch(55.6% 0.197 355.5)
-
Step 700
700
#A91C65
oklch(49.2% 0.183 355.5)
-
Step 800
800
#891B52
oklch(42.6% 0.152 355.6)
-
Step 900
900 (this color)
#732348
oklch(39.2% 0.118 355.5)
-
Step 950
950
#411328
oklch(26.9% 0.076 355.1)
#732348 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #313849 | 0.131 |
| Deuteranopia (no green cones) | #474746 | 0.119 |
| Tritanopia (no blue cones) | #7C1C32 | 0.039 |
| Achromatopsia (no color) | #414141 | 0.119 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #732348
#732348
oklch(39.2% 0.118 355.5)
- #005243
#005243
oklch(39.2% 0.074 174.9)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #732348, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Red Purple #820747 ΔE 0.040
- Wine #80013F ΔE 0.041
- Velvet #750851 ΔE 0.042
- Merlot #730039 ΔE 0.044
- Bordeaux #7B002C ΔE 0.051
- Rich Purple #720058 ΔE 0.058
- Wine Red #7B0323 ΔE 0.059
- Red Wine #8C0034 ΔE 0.061
Use #732348 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.