#73213E
Closest named color: Merlot (#730039). oklch(38.6% 0.117 2.8), rgb(115, 33, 62).
Aa
White text reads best on this color (10.41:1).
About this color
#73213E is a dark, moderately saturated red. In OKLCH its lightness is 39%, its chroma 0.117 and its hue 3°. Its hue sits on the warm side of the wheel. The nearest named color is Merlot (#730039), ΔE 0.039 away. White text reads best on it, at 10.41:1.
| Hue family | Reds |
| Lightness | dark (39%) |
| Chroma | moderately saturated (0.117) |
| Temperature | warm |
| Nearest name | Merlot (#730039) |
| Black text | 2.01:1 |
| White text | 10.41:1 |
Values
| HEX | #73213E |
| RGB | rgb(115, 33, 62) |
| HSL | hsl(339, 55%, 29%) |
| OKLCH | oklch(38.6% 0.117 2.8) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #73213E | 10.41:1 | AAA | Lc -97.4 | Preferred for body text |
| Black text on #73213E | 2.01:1 | Fails | Lc 10.6 | Not readable |
| #73213E text on white | 10.41:1 | AAA | Lc 93.3 | Preferred for body text |
| #73213E text on black | 2.01:1 | Fails | Lc -9.2 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F5
oklch(97.1% 0.012 358.8)
-
Step 100
100
#FAE3E8
oklch(93.6% 0.026 2.8)
-
Step 200
200
#F6CCD6
oklch(88.4% 0.049 2.2)
-
Step 300
300
#F1A9BB
oklch(80.8% 0.087 2.8)
-
Step 400
400
#E77898
oklch(70.7% 0.141 3)
-
Step 500
500
#DC4F7F
oklch(63% 0.18 2.8)
-
Step 600
600
#C72B69
oklch(55.6% 0.195 2.6)
-
Step 700
700
#AC1B57
oklch(49.2% 0.181 2.9)
-
Step 800
800
#8B1B47
oklch(42.6% 0.15 2.9)
-
Step 900
900 (this color)
#73213E
oklch(38.6% 0.117 2.8)
-
Step 950
950
#421323
oklch(26.9% 0.075 2.4)
#73213E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #32363F | 0.131 |
| Deuteranopia (no green cones) | #48463C | 0.120 |
| Tritanopia (no blue cones) | #7D162D | 0.032 |
| Achromatopsia (no color) | #404040 | 0.118 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #73213E
#73213E
oklch(38.6% 0.117 2.8)
- #005047
#005047
oklch(38.7% 0.069 182.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #73213E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Merlot #730039 ΔE 0.039
- Wine #80013F ΔE 0.039
- Bordeaux #7B002C ΔE 0.039
- Red Purple #820747 ΔE 0.043
- Wine Red #7B0323 ΔE 0.045
- Velvet #750851 ΔE 0.052
- Red Wine #8C0034 ΔE 0.055
- Purple Brown #673A3F ΔE 0.059
Use #73213E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.