#73202E
Closest named color: Wine Red (#7B0323). oklch(38% 0.116 14.9), rgb(115, 32, 46).
Aa
White text reads best on this color (10.63:1).
About this color
#73202E is a dark, moderately saturated red. In OKLCH its lightness is 38%, its chroma 0.116 and its hue 15°. Its hue sits on the warm side of the wheel. The nearest named color is Wine Red (#7B0323), ΔE 0.032 away. White text reads best on it, at 10.63:1.
| Hue family | Reds |
| Lightness | dark (38%) |
| Chroma | moderately saturated (0.116) |
| Temperature | warm |
| Nearest name | Wine Red (#7B0323) |
| Black text | 1.97:1 |
| White text | 10.63:1 |
Values
| HEX | #73202E |
| RGB | rgb(115, 32, 46) |
| HSL | hsl(350, 56%, 29%) |
| OKLCH | oklch(38% 0.116 14.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #73202E | 10.63:1 | AAA | Lc -97.8 | Preferred for body text |
| Black text on #73202E | 1.97:1 | Fails | Lc 10.2 | Not readable |
| #73202E text on white | 10.63:1 | AAA | Lc 93.7 | Preferred for body text |
| #73202E text on black | 1.97:1 | Fails | Lc -8.8 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FDF2F3
oklch(97% 0.012 11)
-
Step 100
100
#FAE3E4
oklch(93.5% 0.025 14.6)
-
Step 200
200
#F7CDCF
oklch(88.5% 0.048 14.9)
-
Step 300
300
#F3AAAF
oklch(80.9% 0.086 14.6)
-
Step 400
400
#EA7985
oklch(70.7% 0.14 14.6)
-
Step 500
500
#DF5166
oklch(63.1% 0.177 15)
-
Step 600
600
#CB2C4E
oklch(55.6% 0.193 14.8)
-
Step 700
700
#AF1C3F
oklch(49.2% 0.179 14.8)
-
Step 800
800
#8E1C34
oklch(42.8% 0.148 14.9)
-
Step 900
900 (this color)
#73202E
oklch(38% 0.116 14.9)
-
Step 950
950
#43141B
oklch(27% 0.073 14.5)
#73202E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #35332E | 0.128 |
| Deuteranopia (no green cones) | #4A452C | 0.118 |
| Tritanopia (no blue cones) | #7E0D26 | 0.029 |
| Achromatopsia (no color) | #3E3E3E | 0.117 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #73202E
#73202E
oklch(38% 0.116 14.9)
- #004D4D
#004D4D
oklch(38% 0.065 194.8)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #73202E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Wine Red #7B0323 ΔE 0.032
- Bordeaux #7B002C ΔE 0.035
- Reddy Brown #6E1005 ΔE 0.048
- Merlot #730039 ΔE 0.049
- Blood #770001 ΔE 0.050
- Maroon #800000 ΔE 0.051
- Wine #80013F ΔE 0.052
- Chestnut #742802 ΔE 0.054
Use #73202E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.