#731D0F

Closest named color: Reddy Brown (#6E1005). oklch(37.1% 0.122 31.9), rgb(115, 29, 15).

Aa

White text reads best on this color (10.98:1).

About this color

#731D0F is a dark, moderately saturated red. In OKLCH its lightness is 37%, its chroma 0.122 and its hue 32°. Its hue sits on the warm side of the wheel. The nearest named color is Reddy Brown (#6E1005), ΔE 0.024 away. White text reads best on it, at 10.98:1.

Hue familyReds
Lightnessdark (37%)
Chromamoderately saturated (0.122)
Temperaturewarm
Nearest nameReddy Brown (#6E1005)
Black text1.91:1
White text10.98:1

Values

HEX#731D0F
RGBrgb(115, 29, 15)
HSLhsl(8, 77%, 25%)
OKLCHoklch(37.1% 0.122 31.9)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #731D0F 10.98:1 AAA Lc -98.3 Preferred for body text
Black text on #731D0F 1.91:1 Fails Lc 9.6 Not readable
#731D0F text on white 10.98:1 AAA Lc 94.3 Preferred for body text
#731D0F text on black 1.91:1 Fails Lc -8.3 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #FEF3F0

    oklch(97.2% 0.013 35.7)

  2. Step 100

    100

    #FBE4DF

    oklch(93.6% 0.026 32.2)

  3. Step 200

    200

    #F9CEC4

    oklch(88.6% 0.051 33.3)

  4. Step 300

    300

    #F6AB9C

    oklch(80.9% 0.092 31.7)

  5. Step 400

    400

    #ED7A65

    oklch(70.6% 0.146 31.7)

  6. Step 500

    500

    #E45138

    oklch(63.1% 0.187 32.1)

  7. Step 600

    600

    #D02A0D

    oklch(55.6% 0.204 31.9)

  8. Step 700

    700

    #B21C00

    oklch(49.1% 0.187 31.9)

  9. Step 800

    800

    #911A06

    oklch(42.6% 0.157 31.8)

  10. Step 900

    900 (this color)

    #731D0F

    oklch(37.1% 0.122 31.9)

  11. Step 950

    950

    #45140C

    oklch(27% 0.077 31.7)

Export this scale for Tailwind in the Tailwind colors tool

#731D0F with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#37300C0.128
Deuteranopia (no green cones)#4C430A0.117
Tritanopia (no blue cones)#7F001B0.040
Achromatopsia (no color)#3C3C3C0.123

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #731D0F

    #731D0F

    oklch(37.1% 0.122 31.9)

  • #004954

    #004954

    oklch(37.2% 0.065 211.8)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #731D0F

    #731D0F

    oklch(37.1% 0.122 31.9)

  • #701A3B

    #701A3B

    oklch(37.2% 0.122 2)

  • #5F3400

    #5F3400

    oklch(37.1% 0.085 62.5)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #731D0F

    #731D0F

    oklch(37.1% 0.122 31.9)

  • #004B43

    #004B43

    oklch(37.1% 0.066 182.8)

  • #00446A

    #00446A

    oklch(37.1% 0.088 242.1)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #731D0F

    #731D0F

    oklch(37.1% 0.122 31.9)

  • #004E24

    #004E24

    oklch(37.1% 0.098 151.9)

  • #2B377F

    #2B377F

    oklch(37% 0.122 272)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #731D0F

    #731D0F

    oklch(37.1% 0.122 31.9)

  • #384700

    #384700

    oklch(37.1% 0.09 122.3)

  • #004954

    #004954

    oklch(37.2% 0.065 211.8)

  • #4D2B75

    #4D2B75

    oklch(37.2% 0.123 301.9)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #731D0F, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #731D0F in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.