#731A12

Closest named color: Reddy Brown (#6E1005). oklch(36.8% 0.124 29.5), rgb(115, 26, 18).

Aa

White text reads best on this color (11.13:1).

About this color

#731A12 is a dark, moderately saturated red. In OKLCH its lightness is 37%, its chroma 0.124 and its hue 29°. Its hue sits on the warm side of the wheel. The nearest named color is Reddy Brown (#6E1005), ΔE 0.021 away. White text reads best on it, at 11.13:1.

Hue familyReds
Lightnessdark (37%)
Chromamoderately saturated (0.124)
Temperaturewarm
Nearest nameReddy Brown (#6E1005)
Black text1.88:1
White text11.13:1

Values

HEX#731A12
RGBrgb(115, 26, 18)
HSLhsl(5, 73%, 26%)
OKLCHoklch(36.8% 0.124 29.5)

Contrast

WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.

PairWCAG 2ResultAPCAAPCA guidance
White text on #731A12 11.13:1 AAA Lc -98.5 Preferred for body text
Black text on #731A12 1.88:1 Fails Lc 9.4 Not readable
#731A12 text on white 11.13:1 AAA Lc 94.6 Preferred for body text
#731A12 text on black 1.88:1 Fails Lc -8.0 Not readable

Tints and shades

A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.

  1. Step 50

    50

    #FEF3F1

    oklch(97.2% 0.012 29.9)

  2. Step 100

    100

    #FCE4DF

    oklch(93.7% 0.027 31.7)

  3. Step 200

    200

    #FACDC5

    oklch(88.5% 0.052 29.9)

  4. Step 300

    300

    #F7AA9D

    oklch(80.9% 0.093 29.9)

  5. Step 400

    400

    #EF7868

    oklch(70.6% 0.15 29.2)

  6. Step 500

    500

    #E64E3E

    oklch(63.1% 0.191 29.4)

  7. Step 600

    600

    #D12519

    oklch(55.5% 0.207 29.5)

  8. Step 700

    700

    #B51209

    oklch(49.2% 0.193 29.5)

  9. Step 800

    800

    #93160E

    oklch(42.7% 0.16 29.4)

  10. Step 900

    900 (this color)

    #731A12

    oklch(36.8% 0.124 29.5)

  11. Step 950

    950

    #45130D

    oklch(26.9% 0.078 29.9)

Export this scale for Tailwind in the Tailwind colors tool

#731A12 with color blindness

Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.

VisionSeen asShift (ΔE)
Protanopia (no red cones)#352F100.133
Deuteranopia (no green cones)#4B420E0.120
Tritanopia (no blue cones)#7F00190.034
Achromatopsia (no color)#3B3B3B0.125

Harmonies

Hue rotations in OKLCH that keep this color's lightness and chroma.

Complementary

The opposite hue (180°).

  • #731A12

    #731A12

    oklch(36.8% 0.124 29.5)

  • #004852

    #004852

    oklch(36.8% 0.064 210.5)

Open the complementary palette in the generator

Analogous

Neighbouring hues, 30° either side.

  • #731A12

    #731A12

    oklch(36.8% 0.124 29.5)

  • #6F183D

    #6F183D

    oklch(36.9% 0.124 359.7)

  • #603200

    #603200

    oklch(36.9% 0.087 59.5)

Open the analogous palette in the generator

Split complementary

The two hues beside the complement (150° and 210°).

  • #731A12

    #731A12

    oklch(36.8% 0.124 29.5)

  • #004B40

    #004B40

    oklch(37% 0.068 178.7)

  • #004466

    #004466

    oklch(36.8% 0.083 239.2)

Open the split complementary palette in the generator

Triadic

Three hues spaced 120° apart.

  • #731A12

    #731A12

    oklch(36.8% 0.124 29.5)

  • #004D1E

    #004D1E

    oklch(36.7% 0.103 149.4)

  • #263780

    #263780

    oklch(36.8% 0.125 269.4)

Open the triadic palette in the generator

Square

Four hues spaced 90° apart.

  • #731A12

    #731A12

    oklch(36.8% 0.124 29.5)

  • #3A4500

    #3A4500

    oklch(36.7% 0.087 119.5)

  • #004852

    #004852

    oklch(36.8% 0.064 210.5)

  • #4A2B76

    #4A2B76

    oklch(36.9% 0.124 299.3)

Open the square palette in the generator

Palettes with this color

Curated palettes that contain a color within ΔE 0.04 (OKLab) of #731A12, closest first.

Similar named colors

The eight closest entries in our named color list, with their ΔE distance.

Use #731A12 in your product

Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.