#73153E
Closest named color: Merlot (#730039). oklch(37.4% 0.131 359.9), rgb(115, 21, 62).
Aa
White text reads best on this color (11.01:1).
About this color
#73153E is a dark, moderately saturated red. In OKLCH its lightness is 37%, its chroma 0.131 and its hue 360°. Its hue sits on the warm side of the wheel. The nearest named color is Merlot (#730039), ΔE 0.020 away. White text reads best on it, at 11.01:1.
| Hue family | Reds |
| Lightness | dark (37%) |
| Chroma | moderately saturated (0.131) |
| Temperature | warm |
| Nearest name | Merlot (#730039) |
| Black text | 1.90:1 |
| White text | 11.01:1 |
Values
| HEX | #73153E |
| RGB | rgb(115, 21, 62) |
| HSL | hsl(334, 69%, 27%) |
| OKLCH | oklch(37.4% 0.131 359.9) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #73153E | 11.01:1 | AAA | Lc -98.2 | Preferred for body text |
| Black text on #73153E | 1.90:1 | Fails | Lc 9.7 | Not readable |
| #73153E text on white | 11.01:1 | AAA | Lc 94.3 | Preferred for body text |
| #73153E text on black | 1.90:1 | Fails | Lc -8.3 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF2F5
oklch(97.1% 0.013 0.3)
-
Step 100
100
#FBE2E9
oklch(93.5% 0.029 358.8)
-
Step 200
200
#F9CBD8
oklch(88.6% 0.054 359.5)
-
Step 300
300
#F6A6BE
oklch(80.9% 0.099 0)
-
Step 400
400
#ED729D
oklch(70.8% 0.157 359.8)
-
Step 500
500
#E34485
oklch(63.2% 0.201 359.8)
-
Step 600
600
#CE106E
oklch(55.6% 0.219 360)
-
Step 700
700
#B0005C
oklch(49% 0.199 360)
-
Step 800
800
#90074B
oklch(42.6% 0.168 360)
-
Step 900
900 (this color)
#73153E
oklch(37.4% 0.131 359.9)
-
Step 950
950
#441025
oklch(27% 0.082 359.5)
#73153E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2B313F | 0.148 |
| Deuteranopia (no green cones) | #44433C | 0.134 |
| Tritanopia (no blue cones) | #7D0227 | 0.040 |
| Achromatopsia (no color) | #3C3C3C | 0.133 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #73153E
#73153E
oklch(37.4% 0.131 359.9)
- #004C42
#004C42
oklch(37.3% 0.068 180.2)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #73153E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Merlot #730039 ΔE 0.020
- Wine #80013F ΔE 0.029
- Bordeaux #7B002C ΔE 0.033
- Red Purple #820747 ΔE 0.035
- Velvet #750851 ΔE 0.038
- Wine Red #7B0323 ΔE 0.043
- Red Wine #8C0034 ΔE 0.055
- Rich Purple #720058 ΔE 0.055
Use #73153E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.