#731400
Closest named color: Reddy Brown (#6E1005). oklch(36.1% 0.132 33.4), rgb(115, 20, 0).
Aa
White text reads best on this color (11.48:1).
About this color
#731400 is a dark, moderately saturated red. In OKLCH its lightness is 36%, its chroma 0.132 and its hue 33°. Its hue sits on the warm side of the wheel. The nearest named color is Reddy Brown (#6E1005), ΔE 0.015 away. White text reads best on it, at 11.48:1.
| Hue family | Reds |
| Lightness | dark (36%) |
| Chroma | moderately saturated (0.132) |
| Temperature | warm |
| Nearest name | Reddy Brown (#6E1005) |
| Black text | 1.82:1 |
| White text | 11.48:1 |
Values
| HEX | #731400 |
| RGB | rgb(115, 20, 0) |
| HSL | hsl(10, 100%, 23%) |
| OKLCH | oklch(36.1% 0.132 33.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #731400 | 11.48:1 | AAA | Lc -98.9 | Preferred for body text |
| Black text on #731400 | 1.82:1 | Fails | Lc 8.9 | Not readable |
| #731400 text on white | 11.48:1 | AAA | Lc 95.0 | Preferred for body text |
| #731400 text on black | 1.82:1 | Fails | Lc -7.6 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF2F0
oklch(97% 0.013 28.9)
-
Step 100
100
#FCE4DE
oklch(93.7% 0.028 34.3)
-
Step 200
200
#FBCDC2
oklch(88.5% 0.055 33.7)
-
Step 300
300
#F9A997
oklch(80.8% 0.099 33.2)
-
Step 400
400
#F2775C
oklch(70.7% 0.157 33.7)
-
Step 500
500
#EA4A28
oklch(63.2% 0.202 33.5)
-
Step 600
600
#CF2C00
oklch(55.6% 0.203 33.4)
-
Step 700
700
#AF2400
oklch(49.1% 0.179 33.5)
-
Step 800
800
#911C00
oklch(42.7% 0.156 33.4)
-
Step 900
900 (this color)
#731400
oklch(36.1% 0.132 33.4)
-
Step 950
950
#471207
oklch(27.1% 0.083 33.7)
#731400 with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #332C00 | 0.140 |
| Deuteranopia (no green cones) | #4A4100 | 0.125 |
| Tritanopia (no blue cones) | #800011 | 0.034 |
| Achromatopsia (no color) | #393939 | 0.133 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #731400
#731400
oklch(36.1% 0.132 33.4)
- #004651
#004651
oklch(36.2% 0.063 212.4)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #731400, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Reddy Brown #6E1005 ΔE 0.015
- Blood #770001 ΔE 0.019
- Maroon #800000 ΔE 0.029
- Chestnut #742802 ΔE 0.035
- Wine Red #7B0323 ΔE 0.044
- Claret #680018 ΔE 0.048
- Dark Red #8B0000 ΔE 0.051
- Bordeaux #7B002C ΔE 0.058
Use #731400 in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.