#730E1D
Closest named color: Wine Red (#7B0323). oklch(36% 0.133 20.4), rgb(115, 14, 29).
Aa
White text reads best on this color (11.60:1).
About this color
#730E1D is a dark, moderately saturated red. In OKLCH its lightness is 36%, its chroma 0.133 and its hue 20°. Its hue sits on the warm side of the wheel. The nearest named color is Wine Red (#7B0323), ΔE 0.020 away. White text reads best on it, at 11.60:1.
| Hue family | Reds |
| Lightness | dark (36%) |
| Chroma | moderately saturated (0.133) |
| Temperature | warm |
| Nearest name | Wine Red (#7B0323) |
| Black text | 1.80:1 |
| White text | 11.60:1 |
Values
| HEX | #730E1D |
| RGB | rgb(115, 14, 29) |
| HSL | hsl(351, 78%, 25%) |
| OKLCH | oklch(36% 0.133 20.4) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #730E1D | 11.60:1 | AAA | Lc -99.0 | Preferred for body text |
| Black text on #730E1D | 1.80:1 | Fails | Lc 8.8 | Not readable |
| #730E1D text on white | 11.60:1 | AAA | Lc 95.1 | Preferred for body text |
| #730E1D text on black | 1.80:1 | Fails | Lc -7.5 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF2F2
oklch(97.1% 0.013 17.4)
-
Step 100
100
#FDE3E2
oklch(93.7% 0.029 20.3)
-
Step 200
200
#FCCBCA
oklch(88.4% 0.056 19.6)
-
Step 300
300
#FAA7A5
oklch(80.9% 0.099 21)
-
Step 400
400
#F47276
oklch(70.7% 0.16 20.2)
-
Step 500
500
#EB4352
oklch(63.1% 0.204 20.5)
-
Step 600
600
#D60637
oklch(55.6% 0.221 20.3)
-
Step 700
700
#B6002C
oklch(49.1% 0.197 20.5)
-
Step 800
800
#960223
oklch(42.6% 0.17 20.5)
-
Step 900
900 (this color)
#730E1D
oklch(36% 0.133 20.4)
-
Step 950
950
#471014
oklch(27% 0.083 20.8)
#730E1D with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2F2B1D | 0.146 |
| Deuteranopia (no green cones) | #48401A | 0.133 |
| Tritanopia (no blue cones) | #7F0015 | 0.026 |
| Achromatopsia (no color) | #393939 | 0.134 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #730E1D
#730E1D
oklch(36% 0.133 20.4)
- #00464A
#00464A
oklch(35.9% 0.061 201.3)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #730E1D, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Wine Red #7B0323 ΔE 0.020
- Blood #770001 ΔE 0.025
- Reddy Brown #6E1005 ΔE 0.027
- Bordeaux #7B002C ΔE 0.030
- Claret #680018 ΔE 0.033
- Maroon #800000 ΔE 0.035
- Merlot #730039 ΔE 0.050
- Burgundy #610023 ΔE 0.052
Use #730E1D in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.