#730B1E
Closest named color: Wine Red (#7B0323). oklch(35.8% 0.135 19.3), rgb(115, 11, 30).
Aa
White text reads best on this color (11.69:1).
About this color
#730B1E is a dark, moderately saturated red. In OKLCH its lightness is 36%, its chroma 0.135 and its hue 19°. Its hue sits on the warm side of the wheel. The nearest named color is Wine Red (#7B0323), ΔE 0.019 away. White text reads best on it, at 11.69:1.
| Hue family | Reds |
| Lightness | dark (36%) |
| Chroma | moderately saturated (0.135) |
| Temperature | warm |
| Nearest name | Wine Red (#7B0323) |
| Black text | 1.79:1 |
| White text | 11.69:1 |
Values
| HEX | #730B1E |
| RGB | rgb(115, 11, 30) |
| HSL | hsl(349, 83%, 25%) |
| OKLCH | oklch(35.8% 0.135 19.3) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #730B1E | 11.69:1 | AAA | Lc -99.1 | Preferred for body text |
| Black text on #730B1E | 1.79:1 | Fails | Lc 8.7 | Not readable |
| #730B1E text on white | 11.69:1 | AAA | Lc 95.2 | Preferred for body text |
| #730B1E text on black | 1.79:1 | Fails | Lc -7.4 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FFF2F2
oklch(97.1% 0.014 17.4)
-
Step 100
100
#FDE3E2
oklch(93.7% 0.029 20.3)
-
Step 200
200
#FCCBCA
oklch(88.4% 0.056 19.6)
-
Step 300
300
#FBA6A6
oklch(80.9% 0.101 19.5)
-
Step 400
400
#F47177
oklch(70.6% 0.161 19.3)
-
Step 500
500
#EC4154
oklch(63.2% 0.206 19.5)
-
Step 600
600
#D7003A
oklch(55.7% 0.223 19.3)
-
Step 700
700
#B60030
oklch(49.1% 0.197 19.1)
-
Step 800
800
#960026
oklch(42.6% 0.171 19.1)
-
Step 900
900 (this color)
#730B1E
oklch(35.8% 0.135 19.3)
-
Step 950
950
#470F15
oklch(26.9% 0.084 19.1)
#730B1E with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #2E2A1E | 0.149 |
| Deuteranopia (no green cones) | #47401B | 0.136 |
| Tritanopia (no blue cones) | #7F0014 | 0.027 |
| Achromatopsia (no color) | #383838 | 0.136 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #730B1E
#730B1E
oklch(35.8% 0.135 19.3)
- #004649
#004649
oklch(35.8% 0.061 199.7)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #730B1E, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Wine Red #7B0323 ΔE 0.019
- Blood #770001 ΔE 0.027
- Bordeaux #7B002C ΔE 0.028
- Reddy Brown #6E1005 ΔE 0.029
- Claret #680018 ΔE 0.031
- Maroon #800000 ΔE 0.037
- Merlot #730039 ΔE 0.047
- Burgundy #610023 ΔE 0.049
Use #730B1E in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.