#73093B
Closest named color: Merlot (#730039). oklch(36.5% 0.14 0.2), rgb(115, 9, 59).
Aa
White text reads best on this color (11.46:1).
About this color
#73093B is a dark, vivid red. In OKLCH its lightness is 36%, its chroma 0.140 and its hue 0°. Its hue sits on the warm side of the wheel. The nearest named color is Merlot (#730039), ΔE 0.008 away. White text reads best on it, at 11.46:1.
| Hue family | Reds |
| Lightness | dark (36%) |
| Chroma | vivid (0.140) |
| Temperature | warm |
| Nearest name | Merlot (#730039) |
| Black text | 1.83:1 |
| White text | 11.46:1 |
Values
| HEX | #73093B |
| RGB | rgb(115, 9, 59) |
| HSL | hsl(332, 85%, 24%) |
| OKLCH | oklch(36.5% 0.14 0.2) |
Contrast
WCAG 2 contrast ratios are the conformance target: AA needs 4.5:1 for body text and 3:1 for large text, AAA needs 7:1. APCA Lc values are supplementary guidance from the WCAG 3 drafts.
| Pair | WCAG 2 | Result | APCA | APCA guidance |
|---|---|---|---|---|
| White text on #73093B | 11.46:1 | AAA | Lc -98.7 | Preferred for body text |
| Black text on #73093B | 1.83:1 | Fails | Lc 9.2 | Not readable |
| #73093B text on white | 11.46:1 | AAA | Lc 94.8 | Preferred for body text |
| #73093B text on black | 1.83:1 | Fails | Lc -7.9 | Not readable |
Tints and shades
A 50–950 scale built in OKLCH: the hue is held, lightness follows a Tailwind v4-like curve, and every step is kept inside the sRGB gamut. This color sits at step 900.
-
Step 50
50
#FEF2F5
oklch(97.1% 0.013 0.3)
-
Step 100
100
#FCE2E9
oklch(93.6% 0.03 359.5)
-
Step 200
200
#FBCAD7
oklch(88.5% 0.058 0.7)
-
Step 300
300
#F9A4BD
oklch(80.9% 0.105 0.6)
-
Step 400
400
#F16D9C
oklch(70.6% 0.168 360)
-
Step 500
500
#E83B84
oklch(63.1% 0.215 0.1)
-
Step 600
600
#D0006D
oklch(55.5% 0.225 0.3)
-
Step 700
700
#B0005C
oklch(49% 0.199 360)
-
Step 800
800
#92004B
oklch(42.7% 0.173 0.1)
-
Step 900
900 (this color)
#73093B
oklch(36.5% 0.14 0.2)
-
Step 950
950
#460D24
oklch(27% 0.088 0.6)
#73093B with color blindness
Simulated with the Machado et al. (2009) model. ΔE is how far the color moves: below about 0.02 you would not notice a change.
| Vision | Seen as | Shift (ΔE) |
|---|---|---|
| Protanopia (no red cones) | #272D3C | 0.159 |
| Deuteranopia (no green cones) | #434039 | 0.140 |
| Tritanopia (no blue cones) | #7E0022 | 0.046 |
| Achromatopsia (no color) | #393939 | 0.142 |
Harmonies
Hue rotations in OKLCH that keep this color's lightness and chroma.
Complementary
The opposite hue (180°).
- #73093B
#73093B
oklch(36.5% 0.14 0.2)
- #004940
#004940
oklch(36.4% 0.065 181.1)
Analogous
Neighbouring hues, 30° either side.
Split complementary
The two hues beside the complement (150° and 210°).
Triadic
Three hues spaced 120° apart.
Palettes with this color
Curated palettes that contain a color within ΔE 0.04 (OKLab) of #73093B, closest first.
Similar named colors
The eight closest entries in our named color list, with their ΔE distance.
- Merlot #730039 ΔE 0.008
- Wine #80013F ΔE 0.028
- Bordeaux #7B002C ΔE 0.030
- Red Purple #820747 ΔE 0.037
- Velvet #750851 ΔE 0.038
- Wine Red #7B0323 ΔE 0.042
- Rich Purple #720058 ΔE 0.054
- Burgundy #610023 ΔE 0.056
Use #73093B in your product
Turn it into light and dark UI roles checked for contrast, then export to Tailwind v4, shadcn/ui, CSS or design tokens.